5 DIY Tips You Can Use For Better SEO

You don’t necessarily have to be a SEO expert to boost your websites rank higher up on the search engine. The SEO community is proactive with sharing and highlighting varied tips for the betterment of the public. It becomes relatively easy for an individual or an organization to rank better based on their content if they do not have professional SEO expert for consultancy and guidance.

Whether you are a small time business owner or an online marketer at a multinational corporation, everyone needs SEO services. There are many Do It Yourself (DIY) methods you can follow, but they differ based on requirements of the SEO, in short, the SEO strategy is not universal across all businesses.

So here are 5 of the best DIY tips which cover the technical aspects of SEO without diving into the promotion aspect of SEO, as it differs from person to person.

1. Source your Keywords

The first step to any SEO campaign is finding the proper keywords which Google attributes to your site. Google Keyword Planner is recommended and endorsed by all leading designers in the worlds. You can insert your websites URL and Google will give you some keyword ideas based on your webpages.

Pro Tip: Do the same for 2-3 competitive sites to know what they are targeting.

2. Combining Content and Keywords

When indexing the keywords look for long-tailed keywords, keywords with more than 2-3 words in it (ex. Leather bags for women around Mumbai area. The competition for shorter keywords is fierce, which means it will only take more time, patience, hard work and resources, while on the other hand, long-tailed keywords are more personal and also without much competition.

3. Provide Great Content

The benefits of backlinks are immeasurable, but one wrong move and it can attract a penalty or a ban from Google. Backlinks are tricky gray area in SEO, while the importance of it has dropped the value of high-quality links have not. You should not provide the content with the intent of links but rather the other way around.

Google just wants to know if the links are relevant and not malicious in nature, the best way to do that is to reach out to various bloggers around your digital space. Request them to write or review your product to increase traffic and the ranking. Snoop around a little and figure out the bloggers who are in contact with the demographic of people you are targeting, get in touch with them and ask them for help.

4. Testimonials

People are appreciative of testimonials, albeit they are honest and informative, and in return you earn a link to your homepage. While uploading testimonials, attach a picture and an appropriate link back to your website, to let people know that it is authentic.

5. Get involved on Social Media

Google prefers users to be social and connected with its audience. If you are a website owner who prefers to remain aloof on social media, it will not go down with Google. All your likes, shares, +1s, comments and replies are being watched by Google. The better you react with your users, the better Google will like you.

These are some of the tips you can use to boost your rankings. Similarly if you need any professional help with SEO, do not hesitate to contact a web design company India – based to get a quote.

The author has tremendous experience in designing and owns the best web designing company in Mumbai and has been extremely successful in providing creative services.