How To Start A Social Good Crowdfunding Campaign?

Gone are the days when only social organizations could take up and work for various social causes, today each one of us is passionate about supporting a noble cause. The major daunting factor that stops one from doing so is Funding. But not anymore, with crowdfunding becoming one of the latest trends to raise funds from a large number of people by using the Internet, folks are getting more involved in social causes.

Crowdfunding has broadened the scope for people all around the world who find interest in community-based tasks aiming at the upliftment or betterment of the society. Below mentioned are some ways to begin with a crowdfunding campaign:

1. Identify your needs: To begin with your social good crowdfunding campaign, you must analyze your needs. Get to know about the difficulties that need to be addressed. Of all the major issues you come by; choose the one which appeals crowd the most. As while getting crowdfunded, your issue must influence people to support/contribute.
2. Build your Campaign: Fabricate an alluring campaign which includes your pitch video and story. It should be designed in such a manner that it compels the reader towards contributing and sharing your campaign. You can also use pictures and videos which depict how your campaign is going to bring a change in the society.
3. Get Social: Try to involve a maximum number of people. Prepare a list of friends, family, relatives and people in your extended circle to whom you'll appeal regarding your campaign. Get on social media, post about your campaign on each platform out there. Create a buzz about your campaign. You can also make use of press release and make people aware of your project.
4. Inculcate stories: One of the ways to capture a lot of individuals is by sharing amazing stories with your audience. These stories could be of what you have done in past or how you came across the cause or what made you initiate the crowdfunding campaign portrayed in such a manner that touches the heart of people.
5. Measure your success: Keep a check on how far you have reached. Also, don't forget to thank people for their support and contribution. While going forward, you must be aware of the milestones that you have crossed, so far. Let your supporters also know about what you have attained. Do keep posting updates about your campaign!

Mr. Nikhil Agrawal is a finance expert and co-founder of DreamWallets, Best crowdfunding website India.