Magento vs Woocommerce: Take Your Website to the Next Level with the Winner

Which amongst the two most popular e-Commerce platforms, Magento and WooCommerce, is the best? The correct answer would be ‘it depends’! Based your business needs, you need to weigh on their pros and cons and figure out which is more likely to fulfill your business requirements. Let us put a glance on the Magento vs WooCommerce features:

1. Open source:

Both the platforms are open source which basically means that the source code is freely available and anyone can use or modify it to build a product to serve their specific needs. This is also one of the prime reasons for their popularity. Being open source, both the platforms offer developers the opportunity to be creative and make their own version. No start-up costs and massive community support are noteworthy features.

2. Unlimited extensions:

Even though both Magento community version and WooCommerce come free of cost but to make the website a fully-functional e-Commerce store you need to buy some mandatory extensions.

3. Initial set up:

Starting your e-commerce business sites could be tricky but if you are already a WordPress user then it makes sense for you to add the e-Commerce functionality to your existing site by choosing WooCommerce, saving yourself from the hassle of getting acquainted with an entirely new platform.

4. Appealing features:

Both attract and keep customers by basic features like supporting infinite products in their catalogue, facilitating categorization, sorting of products and being SEO-friendly. But for certain advanced features like cross- and up-selling products, adding discount codes, using advanced filters to navigate products and controlling multiple websites from a single dashboard – Magento gets a winning edge over WooCommerce.

5. Installation cost:

Although both come free and ready right out of the box but to make your site attractive you need to pay. For example, to integrate multiple payment gateways there are limited plugin options for WooCommerce but with Magento you can many options to upgrade your website and ensure gratifying experience to users as long as you are ready to pay.

Hope this article helps you to make an informed decision for your business. If you are a newbie, in the business world, with limited budget and staff, WooCommerce is exactly what your website needs. You can scale it by extending functionalities as per your needs. On the contrary, if you are a growing business enterprise competing with leading brands then Magento is indispensable for taking you to the next level. For Magento powered website it is advisable to hire a highly skilled Magento development specialist to prevent complications due to poor coding.

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