Define Strategy for Handle the Negative Feedback on Your Website!

Negative reviews for actions which you deem good may not be very welcoming to you and it is but natural for you to get affected personally as well as professionally. There are enough of messages and boards that can help you tackle the negatives on a personal level, but on a professional level, you can follow the below strategies to turn the negatives into positives.

Online reputation today defines a brand, be it an individual or a business house. It can be said that a single negative review can harm your status, especially if it goes viral. However, as with everything in life, there are certain strategies that you can adopt to deal with negative reviews to keep your reputation intact. You can do these on your own or you can seek a digital marketing agency that provides ORM services in India.

Here is a list of things that you should follow to enable you in maintaining a formidable reputation online.

1. Have a Planned Strategy– A planned strategy is what you need to put into action. Take into account the negatives and the reason behind them before you start planning. The number of activities you plan should be adhered to and your reputation will soon be where you want it to be.

1. 2. Addressing a Customer’s Concerns– Half of your reviews can turn into positives, if you are addressing concerns and offering solutions proactively, without delay.

2. 3. Keep Your Stance Positive– While replying to any negative review online it is essential that you as a business, never use negative or foul language. Keep the tonality of your content upbeat and professional for each and every comment that you post

3. 4. An Immediate Response Made Publicly– Businesses that respond immediately can often please a customer to the extent that the customer will not only delete the negative review but also give the business a high rating on having successfully resolved the issue. That is the power of a prompt action and if nothing at all, you will at least get a hearty thank you from your happy customer to take care of the negative review.

4. 5. Interact with Your Customers Publicly and Privately– Some customers like to send private messages only and this will give them an opportunity to elaborately explain details that they may not want to reveal publicly. It will also benefit you to encourage your customers to review your business as it would be indicative of your reach and popularity while ensuring that any negative reviews made in the future are seen in the context of good reviews from satisfied customers.

These are simple steps, but if your negative reviews are harming your status beyond your control it is best to seek help from companies specializing in ORM services. ORM services are nothing but the management of your online reputation by experts, who know how to handle trolls, use keywords effectively and create a positive buzz for you. Any reputed digital marketing agency, like Techmagnate, is a master of digital marketing services and they can plan a strategy with keywords to turn your negative image into a positive one.

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Sanjana Singh works as a content writer at Techmagnate, India's leading digital marketing agency. In her spare time she loves to spend her time hanging out on Social Media and writing and sharing posts on various blogs.