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The 3 Cs of successful mobile app business idea

Author: James Rogers
by James Rogers
Posted: Jul 14, 2017

Over the past few years, we have witnessed a large number of mobile apps being launched and becoming big names in the very little time period. App designing and development has become one of the fastest growing industries in the technological sector of the world. According to industry experts, development of an app is fairly an easy task. However, it is the survival and growth of this app that is difficult.

What do users want? Sustenance of apps and their popularity is the key challenge facing the app developers around the world. It can only be ensured through maintenance of uniqueness, creativity and high functionality of the mobile application. It has been seen through past trends that an app only remains under customer usage if it provides required utility with enhanced quality. Apps that focus on making user’s lives easier and simpler are always preferred by a large segment of the market.

Three Cs of successful mobile app idea: The biggest complaint that people have about the new apps that are coming into the market is that they are run of the mill same style same function apps without any unique qualities and features.

To be successful and big in the mobile app business you need to be able to think out of the box ideas. The apps should be simple yet something useful for the user. Let us look at the 3 Cs of successful mobile app business ideas:

1. Classics vs new entrants:

According to experts in the industry, it is not important to come up with something out of this world, but something that people really want. You should not be running after reinventing apps that are complicated and unwanted. Look at the classic winners and initiate innovation in them according to your creativity. Bring in something that can enhance the utility and fun of the app. It should highlight the new addition in such a way that people should forget the original and come after your app more enthusiastically.

2. Catalyst for innovation:

Change is always good. This is not just a cliché but a reality of human nature. Most people are looking for a change from the current routine and status quo. This change might be an innovative feature that can improve the faults and problems with an idea and make it something even better. This is a good way of generating new ideas for mobile apps. Look into the market and find out ways you can eliminate inefficiency or low productivity of an app and give it a total makeover.

3. Catch the solution:

Apps become popular when they are able to make our lives easy and solve our problems. For new better ideas, you need to look out for ways in which an app can surround a problem and catch its solution in the simplest possible way. This is what the mobile users want. Functionality and utility are the key to success for a mobile app. Crack the problem first to enter the market with a bang.

About the Author

This article has been written by Mary James. She is a marketing research analyst and custom paper service provider at a leading marketing firm in the US.

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Author: James Rogers

James Rogers

Member since: Jul 13, 2017
Published articles: 1

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