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Know Your Rights Before Entering into Videography Production Agreement

Author: Alper Kasap
by Alper Kasap
Posted: Aug 17, 2017

Planning to go for a Videography Production of latest marketing advertisement for the coming festival? With the passage of time, the expectations of the clients like you have changed and you look for more polished and power packed Video shoot for your promotional advertisements. Clients get impressed when they get a view of the available new approaches for videos. As almost all of us do have an HD camera with us and that gives us the feeling that video production needs to be quick, fast, and inexpensive. There are so many critical elements involved in the production which is unknown to many. You can ask an expert to get a brief on this.

A marketing advertisement is more like a story telling rather than just a presentation of products which one offers to clients. So the expert behind the lens needs to be very attentive at the time of capturing the scenes behind the lens. There are few necessary things which you need to include in the agreement which will get signed between you and the service provider. Check out the important things that you need to consider before getting in the deal:

  • Scope of the work: You must know what you are buying? You need to understand that 4 minute video will follow different step than that of a 1 minute clip. Be transparent about your want, style, length of clip, and numbers. All this will decide the scope of the work and noted in agreement.
  • Schedule: Number of Characters and shooting location is 2 important factors of consideration. Aside to this decision need to be taken for the camera numbers and days to be invested for the shoot. Check all are included in agreement or not
  • Pre Production Planning: Go for discussion with video producer about logistics, pre-production and timing as you, need to pay for all. Ensure same are included in the contract.
  • Editing: A video remains imperfect if proper editing is not done. Time to be invested on editing the clip may vary based on the length. Ensure the clause is added up in the content.
  • Use of Graphics and Music: A soundless piece of moving work will not drag the attention of viewers. It needs some graphics and music too to make it lively. If it's an advertisement shoot then you may need to add some popular music to make it lively... but note you need to have the license for its use.
  • Revision: It's quite common to see that owner of the video clip wants revision in the content and it may be more than one time. You being the owner of the clip need to know the minimum number of time you can ask for the revision. The process is time consuming and so get that entered in the contract or service provider has right to deny doing it more than once for
Videography Production.

  • Production deadline: Get an idea as what will happen at time of making the video, what will be benchmark dates and by what time you will get the final product delivered to you.
  • Who will be video owner? One of the most important things that you cannot forget to FORGET is the video rights. Who will be the owner of the raw and finished copy?

One must enter in the contract clause that sole rights to the piece of work will belong to you post completion. If you don't do that, you cannot claim copyrights for it.

  • The process of payment: Another important thing that you cannot afford to miss is payment process. Is the payment to be done before production? Will you pay half in advance and half post production? Or is it the case where you need to make full pay post completion? Get that clear in advance. Do not forget to receive the receipt of payment, as it's important.

Planning to hire an expert for Videography Production? Check the experience and work portfolio before you sign the contract with the Videography firm. A2 media is one of the reputed video production companies which managed to high a niche for it in the industry with its quality work.

About the Author

Alper Kasap is working at A2Media. A Video Production Melbourne based service provider who are creating professional as well as educational videos since many years for business of all types and of any size.

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Author: Alper Kasap

Alper Kasap

Member since: May 18, 2017
Published articles: 5

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