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Them from turning a profit

Author: Valerie Valerie
by Valerie Valerie
Posted: Oct 20, 2017

Contrast that Pandora Charms Sale Clearance with the mechanical royalty rate of 9. 1 cents. One million unit sales will yield $91000 in royalties for the songwriting copyright alone.

Now by now you may be wondering why all the songwriters listed at the start of this article were lucky they preceded Pandora and other streaming services? After all streaming services allow more music to be heard by more people for longer periods of time than ever before. One is no longer confined to hearing only what - and when - a radio station decides to play a specific song. Or any song for that matter. Isn't the opportunity for more people to hear a singer or a band more often a great way for these performers to make themselves known to a wider listening audience? Doesn't this promote their "brand", allowing them to increase ticket sales, merchandise sales, performance royalties from their labels? Well, yes it does. EXCEPT the artists listed above - and so, so many more unnamed and unknown - are NOT performers. Their revenue is the song itself.

That is why Pandora's request to Congress to reduce the amount of royalties they pay is so wrong. Pandora, quite simply, is looking to maximize their profits on the backs of the very folks who create the music that gives Pandora the reason for their existence.

Pandora currently Pandora Charms On Sale UK has two primary revenue streams - monthly subscriptions (that are ad free) and limited hourly ads that broadcast to non-subscribing listeners. Pandora is making the argument that their current schedule of royalty fees is costing them too much and preventing them from turning a profit.

There are two answers to that: 1) Pandora Bracelet Charms UK Sale Increase your revenue streams (higher subscription fees and/or sell more ads).

2. Why is Pandora guaranteed a profit? That is, what makes Pandora different than any other business? If the business model does not work - change the business Pandora Birthstone Rings model.

Contrast that Pandora Charms Sale Clearance with the mechanical royalty rate of 9. 1 cents. One million unit sales will yield $91000 in royalties for the songwriting copyright alone.

Now by now you may be wondering why all the songwriters listed at the start of this article were lucky they preceded Pandora and other streaming services? After all streaming services allow more music to be heard by more people for longer periods of time than ever before. One is no longer confined to hearing only what - and when - a radio station decides to play a specific song. Or any song for that matter. Isn't the opportunity for more people to hear a singer or a band more often a great way for these performers to make themselves known to a wider listening audience? Doesn't this promote their "brand", allowing them to increase ticket sales, merchandise sales, performance royalties from their labels? Well, yes it does. EXCEPT the artists listed above - and so, so many more unnamed and unknown - are NOT performers. Their revenue is the song itself.

That is why Pandora's request to Congress to reduce the amount of royalties they pay is so wrong. Pandora, quite simply, is looking to maximize their profits on the backs of the very folks who create the music that gives Pandora the reason for their existence.

Pandora currently Pandora Charms On Sale UK has two primary revenue streams - monthly subscriptions (that are ad free) and limited hourly ads that broadcast to non-subscribing listeners. Pandora is making the argument that their current schedule of royalty fees is costing them too much and preventing them from turning a profit.

There are two answers to that: 1) Pandora Bracelet Charms UK Sale Increase your revenue streams (higher subscription fees and/or sell more ads).

2. Why is Pandora guaranteed a profit? That is, what makes Pandora different than any other business? If the business model does not work - change the business Pandora Birthstone Rings model.

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Author: Valerie Valerie

Valerie Valerie

Member since: Oct 18, 2017
Published articles: 2

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