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Free Marketing Resources for Small Businesses

Author: Krishna Kalal
by Krishna Kalal
Posted: Jul 26, 2020
small business Hello, I’m Towan Isom. I’ve spent the past two decades working as the Founder and CEO of Isom Global Strategies (IGS), an award-winning, full-service, strategic marketing and management firm based in downtown Washington, D.C. At IGS, we primarily work with high-profile clients like federal, state, and local government agencies and large commercial companies like Comcast Xfinity and Nike, to name a few. The past twenty years has been an exciting journey, and I’ve worked tirelessly to get to this point.

At the start of 2020, I launched my latest business venture, U.S. Small Business Marketer (USSBM), a creative agency exclusively for small businesses! My goal is to collaborate with small business owners and help them achieve enormous financial success using my proven strategic marketing methods. Do you realize that most of the well-known mega-companies in existence started out small and that strategic marketing efforts are the reason why once-upon-a-time small business models were able to evolve into an empire? If you’re reading this, there’s a good chance that you are a small business owner, and I’m so glad you’re here!

Marketing is a science, and the ever-changing world of technology means keeping up with hot marketing trends is even more challenging to master. The recent outbreak of COVID-19 is further changing the complex world of business, making it difficult to maintain a business-as-usual attitude in a variety of ways. When I launched USSBM at the beginning of the year, I had no way of knowing that COVID-19 was on the horizon. Yet, I persevere!

The already vulnerable small business community has taken a hard hit in the wake of the coronavirus pandemic. As a small business owner, I too am holding on while we collectively ride this out. Through it all, one thing keeps coming to mind – small business owners need support and our community needs to stick together! That being said, I’ve decided to use USSBM to help small business owners with their marketing needs, but not in the way that you may think. I’m inviting small business owners everywhere to sit-in and listen as I train my staff. It doesn’t matter what type of business you own. I’m even extending this invitation to other marketing agencies around me. Did I lose you? Let me explain.

Being the newly launched arm of IGS, USSBM recently hired a savvy team of marketing gurus who are ready to get to work. Though I’ve carefully selected what I consider to be the best in the industry, it is still important to me that my new team is up to speed on my proven methods. Since my team consists of people from all around the U.S. and even extends overseas, training will take place virtually. That’s where you come in! I’d like you to listen while I train my new staff. This opportunity will provide you with valuable insight to my proven marketing tactics.

Businesses that have been forced to close doors and those still on limited hours of operation are scrambling to establish a prominent online presence to keep the revenue flowing. Having a solid digital marketing strategy is more important than ever before. If you’re at a loss when it comes to digital marketing strategies, please listen while I train my staff and learn my methods for marketing success.

I’ve named this project the USSBM Ear Hustle Sessions. The first Ear Hustle will take place later this month. I’ll will be writing another post soon with the exact time and date, a link to join on Zoom, and details about our first topic – The Foundations of a Marketing Plan. My Ear Hustle Sessions are completely free to join and open to anyone, making it a valuable marketing resource for any small business owner. If you’d like to use my sessions to train your staff, please invite them to join too. My internal training can be your internal training at no cost to you.

Small business owners are unique in many ways. However, among us all, there is a desire for success. For me, success is more than just a financial reward, it is also my ability to maintain inner peace despite the complex nature of my work as the CEO of two companies. Inner peace is achieved by helping others when I’m able. I hope you’ll join my upcoming Ear Hustle Sessions and spread the word. Please share this post.

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About the Author

US Small Business Marketer Service aids Small Businesses in Marketing, Strategy, Branding, Design, and Digital & Social Media. We provide full-service back-office marketing services to small businesses.

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Author: Krishna Kalal

Krishna Kalal

Member since: Jul 23, 2020
Published articles: 1

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