3 Common eBook Cover Design Myths Most Authors Believe
When it comes to eBook cover design, there is a lot of advice out there for authors. After all, the cover is one of the most important selling points of any eBook. So, you will find many tips and ideas on the internet. However, some of it is contradictory! And this unfortunately, has caused authors to follow what they agree with and ignore what they don’t like. So, to clear your misconceptions, here are 3 of the most common myths about cover design debunked:
1. "The Cover Design of An eBook doesn’t Matter"
Almost everyone knows the importance of an eBook cover and you will hear people stressing the same. But there are still many authors that quickly dismiss this piece of advice. They know it’s important. They know the role it plays in attracting potential readers. However, they don’t want to spend a lot of money on it. So, they either try to make it themselves or just hire the cheapest designer they can find.
Reality: It doesn’t matter what product you are selling, looks do matter! Contrary to the popular saying, people actually do judge a book by its cover. Therefore, don’t waste your time promoting an eBook with an unprofessional and unattractive eBook cover. Sure, your content may be exceptional, but it won’t make a difference if your cover is not enticing. To ensure your eBook cover is not compromised, it’s best to hire an eBook cover designer!
2. "I Should Put "Best-Selling" Or "Award Winning" On My eBook Cover"
Your eBook is available on Amazon. That’s great! You get 15 of your friends to purchase it at the same time and this makes it the best seller in that particular category for a mere 10 minutes. So, you think writing "Best-Seller" could help you even more with sales as it would attract readers. However, that’s not the case, especially if you have a plain and unpretentious eBook cover.
Reality: Simply writing "Best-Selling" on your eBook cover will do you no good, unless you back it up with proven data. Remember, readers are a lot savvier than before, so they are aware of the moves desperate authors make. Not to mention, when you add false pretenses like the ones mentioned above, the readers will have high expectations. So, they will read your eBook harshly and critically, which could lead to less positive shares and reviews.
3. "The Title Must Be Readable As a Thumbnail"
This one is common. Many authors believe if your title cannot be read easily as a thumbnail, potential readers will not buy it. But that’s definitely not the case here. As a matter of fact, the next time you go on Amazon, observe your own behavior.
Reality: Go to the best selling category and take a look at the various covers on display. You can’t read the title or the author name in all of them. However, there really is no need to as what matters the most is already staring you right in the face. Yes, you can tell the eBook cover designs are well-designed and professional even as thumbnails. So, focus on the design. The text doesn’t matter as long as the design is perfect!