Savvy Fashion Entrepreneurs Serve Fresh Fashion

Author: Kitty White

Think about the secrets of great fashion entrepreneurs. What makes a fashion entrepreneur successful? Merchandising fashion across generational lines -- from stylish suburban moms and their daughters to the followers of haute couture trends? Where everyone can shop without killing their budget? Does it matter where a fashion entrepreneur lives and does business?

Savvy Fashion Entrepreneurs Begin With Service and Knowledge

In a suburb of Memphis -- and online at DazzleUSA.com -- the chic of Neiman-Marcus meets sassy, society and soul.

DazzleUSA starts with keen intuition of fashion trends, mixed with personalized "what do you think about this combination?" service, and the cool casualness of hanging out with good buddies.

And did I mention listening to their clients, and anticipating their needs? What's hot...and what's not? Great prices on stunning fashion jewelry, handbags and accessories?

As one customer put it on Yelp, "If you're looking for something that is funky, fashionable, and reasonably priced then Dazzle will dazzle your savvy!

"My daughters and I have been Dazzle customers since they opened," says a Germantown mom. "Whether it's to match-up an outfit that I'm already wearing or a dress for an upcoming special occasion, Dazzle always has that perfect accessory to complete a look."

Memphis Meets Savvy Fashion Entrepreneur, DazzleUSA owners

Shop owners Amy and Michael Egerman were honored by Memphis suburb Germantown Area Chamber of Commerce as "Small Business of the Year." The openly gregarious Amy is terrified of television cameras, but warms to the need for supporting over 75 charities including Breast Cancer Awareness...giving away profits in goody bags for a run to raise awareness. Michael may be the only guy in the store, but his retail and merchandising experience and intuitive fashion sense make you want his opinion.

Together, these two shopkeepers have created a Dazzling environment that's chic and comfortable, sassy and secure in the center of a suburban shopping center.

You'll find the service, the attitude, and the appeal while sauntering down the chandelier-lighted aisles at DazzleUSA:

  • Kendra Scott jewelry, bold and beautiful for multiple occasions, many moods
  • Simon Sebbag elegance and statement in silver metal, leather and semi-precious stones
  • Totally functional, fashion forward Big Budda handbags.
  • Look at me now" trends for fall in 40's-Inspired Glam, Unapologetic Luxury, Downtown Abbey Elegance, Boyfriend Chic, Refined Boho, Street Glamour in must-have colors!

One customer said, "Dazzle is perfect when you're in need of a gift. They wrap it up for you in a cute little Chinese takeout box with pink ribbon and tissue paper. As long as Dazzle is here I will be a loyal customer."

Can A Fashion Entrepreneur Make a Statement Online?

Customers who would rather shop in their jammies find stunning jewelry online at Dazzleusa.com. The folks who would rather read about trends than schmooze in the store are right at home with photos, videos, and cheekily-written blog posts. They can keep up with fashion ideas on DazzleUSA's Facebook, Twitter, Pinterest, Instagram and Youtube pages.

Check out more reviews of Dazzle on Yelp...or drop by the store for a taste of excellent customer service.

Friendliness, Fashion Sense, Service... it's all for you, face-to-face and online.

Dazzle 7730 Poplar A