4 Essentials of a fund raising business plan

Author: David Mac

Educated people are opting for business more than they are opting or jobs these days and that because of the availability of new business and capital models. It has become fairly easy for people with business ideas and the required skills and abilities to find reasonably good funding sources that can make their business idea real by sharing the fruits of the venture. Here a few things that a good business plan includes particularly when the purpose is to get funded.

Goal of the Venture:

The first and foremost thing that has to be included in a business plan suitable for fund seeking purposes is that the goal of the business has to be clearly laid down in front of the readers. The goals of the business need not be purely capital intensive and they can be society oriented. For instance if a business idea involves solving a social issue than the best practice is to highlight the problem and presenting the product as a highly feasible solution to that problem in order to grab the attention of potential funders because they not only want to see what is in it for them but also they want to know how will the business venture make them look.

Broad Strategy:

The business idea of one person is of course not something that can be shared simply by anyone because otherwise it would lose its worth. But at the same time when an entrepreneur is looking for a funding source, they cannot simply let the potential funders know that they will take care of their money and hence they should hand it over, they need to be detailed just enough so that they do not lose their intellectual property and the message is conveyed in a persuasive manner too. business plan consultants are experts at making such plans that broadly highlight the plans without disclosing the tactics that the entrepreneur will be following.

Timeline:

The venture capitalists need to know how long will their money be invested in the proposed venture and just how much time will it take for them to start getting returns on their investments. Doing this is very important and what is even more important is to make the time line realistic rather than over promising. The business plan is only as good as clear it is and if the problem occurs at the stage if time line then the funders would be skeptical about the worthiness of the venture.

Numbers:

Tier 1 entrepreneur guidance has it that venture capitalist are most interested in the numeric part of a business plan that tells them what they want to know the most. Of course the funders need to know how much they will need to put into a venture and with how much return because the final decision of a potential funder rests on his or her perception about the worthiness of the return. Here too it is important to keep the returns realistic so that the potential funders do not get skeptical about the intention of the organizers.