Benefits of a Physical Business Card over a Digital Card
In this digital world, many think that physical business cards may be outdated or out of fashion. If you think so, you need to think again. There is no doubt, we do business fast and instantly in this digital world. We send emails, attend meetings, sign contracts and even have huge networks to exchange words. But, traditional visiting card is one thing that is irreplaceable even though there are various facilities offered by the modern technology.
Unfortunately visiting cards have been left out by some professionals these days. Many have even tried to work out something digital to replace it, but have failed. Here are some of the benefits of physical visiting cards over a digital card.
Benefits of physical business cards
Professional appearance
When you meet someone and introduce yourself with a physical business card, it adds up to your personality and the recipient finds you professional. The card has your complete information and contact details. So, even if the person does not need your service right now, he can keep it and consult when he has a need. A professional looking business card makes a whole lot of difference.
Advertising
Visiting card is very useful when it comes to advertising. You can use them anywhere and almost instantly. They work wonders and you can advertise your brand even without saying a word especially if you have a transparent business card designed by a professional. A well-designed business card will stand out in the crowd and speak for itself.
Credibility
A business card represents trustworthiness, honesty and integrity to the personality and impression of a business person because his name and complete contact details are present on it. When you present a business card while introducing yourself or representing your company, it gives credibility to your brand. Your company will not be easily forgotten.
Convenience
One of the biggest advantages of using physical business cards is its easy accessibility. No matter whether you meet a potential customer when travelling, flying or when you are on vacation or business trip, you can easily offer your contact information and details instantly by presenting him your business card. They are small enough to be put in a wallet or purse and you can hand it to anyone or enclose in a letter.
Memorable impression
If you meet a potential customer or prospect for your business, you want him to have a memorable impression. A business card will do lot more than just passing on your contact information to the person. The card has the logo and motto of your company and it will work as an advertising tool for you.
In addition to the above, a well-designed visiting card even gets shared and your message spreads without much effort. Presenting visiting cards show that you are prepared at all times. They are the most effective direct advertising tools and they also show a personal touch. Networking works well when it has personal touch and business card presentation helps you have that. Real relationship starts with eye-contact, actual conversation along with a physical business card.