Shop From a Wide Range of Designer Salwar Suits Online

Author: Rahul Singh

Indian designers have mastered the art of experimenting with and bringing out the aesthetic appeal of ethnic Indian garments. One of the most popular garments amongst Indian ethnic wear is the salwar suit for women. This garment consists of a buttonless tunic with drawstring trousers that may be loose and baggy or slim fitted. The word salwar refers to the trousers while the term salwar suit refers to the salwar as well as the kameez which is the tunic. The salwar suit is worn by literally millions of women in India, Pakistan and Bangladesh and though other ethnic garments like the saree is also popular; the salwar suit is preferred for the comfort and easy mobility it offers.

The very fact that this garment is so popular creates a demand for trendy high fashion salwar suits in accordance with contemporary trends and that is exactly where designer salwar suits by India’s most well known designers interjects. The appeal of this garment and the desire to meet the needs of a thriving market is enough commercial motivation for designers in India, Pakistan and Bangladesh to creatively strive behind creating couture salwar suit ensembles. The thriving market is also being supplied by the e-commerce industry that acts as a bridge between designer and buyer without the inconvenience associated with shopping at malls and boutiques. Read further about some of these creative geniuses whose high fashion designer salwar suits online and what drives the demand for their creations.

Manish Malhotra

Manish Malhotra is one of the leading fashion designers in the country today and he owes much of his success to the prevalent need to emulate and seek out all that Bollywood has to offer. Manish Malhotra has worked on innumerable Bollywood films as a designer for some of the most well known Indian actors and actresses. This designer’s signature style is great fitting salwar suits in bright vibrant colors for casual wear and rich fabric suits that are embellished and embroidered for festive and wedding wear. Manish Malhotra designer salwar suits are easily available online.

Ritu Kumar

This veteran designer can easily be crowned the queen mother of the Indian fashion industry. While Ritu Kumar stays away from the limelight, her work speaks for itself. Ritu Kumar maintains a low profile in terms of not willing to join the ranks of Bollywood designers but fashion connoisseurs are well aware of her intricate knowledge of Indian textiles and embroidery and her creative use of the indigenous crafts at her disposal. One can easily purchase Ritu Kumar designer salwar suits online and this brilliant creative mind has a loyal customer base.

Sabyasachi Mukherjee

This India designer was literally the most envied and critically acclaimed designer when his career was first launched and Sabyasachi Mukherjee continues to thrill and awe with high fashion creations that have an inimitable old world charm. Sabyasachi’s fine fabric highly embroidered pieces can best be described as royal garments. Sabyasachi Mukherjee’s ethnic creations and designer salwar suits are easily available online.