Guide to Integrating Facebook Ordering for Your Restaurant

Today, the latest buzz in the restaurant industry is using Facebook ordering to reach out to your target audience. It seems to have a huge impact on the success of restaurants.

Why It Works

In these modern times, people are relying on the Internet to make their lives easy, simple and convenient. By combining POS and online ordering, restaurants are simplifying the ordering process especially for busy people who simply do not have the time to go to a drive through to order food, or even to call the restaurant to make an order.

So instead of trying to figure out what ingredients you have left in the fridge or what kind of food your family wants to eat tonight, all you have to do is look up your favorite restaurant on Facebook using your phone or computer and then place an order.

On a related note, it’s also an excellent way to boost customer loyalty. By enabling restaurant online ordering through Facebook, you offer them a very easy access to your menu and a quick way to order food any time they are hungry or become too busy to prepare food at home. Because of the simplicity and convenience of this option, you can expect more repeat orders and subsequently, more success for your business.

Why Facebook?

It’s very easy to see the benefits of online ordering but having an ordering option on your website is not enough. It should not be the only place your customers can order. By incorporating it in your social media pages like Facebook, you give your customers options regarding where they can place an order. But why Facebook? Let’s just say that with 1.65 billion active users per month, it is the largest social media network on the World Wide Web. So it makes good business sense to invest on an ordering system for your restaurant’s Facebook page.

How to Get Started

To incorporate online ordering via your Facebook page, you’ll need an ordering app which your customers can click on to view your menu, pick what they want to order and then pay through your page. It may also be possible to give them the option to pay upon delivery of your food. The key here is to find a reputable app or program developer that can create an ordering system for you that is easy to use and secure.

You can boost your restaurant’s success by incorporating a Facebook ordering system to your social media page.