Importance of Wine Bottle Packaging Design
Nowadays, bottle packaging is equally important to what is contained in the bottle. Products are judged by their packaging as it conveys an image of what is inside the package. That's why, many companies pay a lot of attention to bottle packaging design not only for an appealing look but also from a safety aspect.
The basic need of a good bottle packaging design is that it should be attractive, clear, have sufficient strength, environmental friendly and low cost. For a unique bottle packaging both, the external as well as an internal strength of the packaging is important. The internal part depends on the contents of the bottle. Famous brands become very popular not only because of what they have to offer, but mostly because their logo and packaging is recognized with ease by the consumer.
There are a number of businesses that sell their products more due to their packaging. Some people are willing to give it a try over another product based on the packaging of the product. The product’s uniqueness relies heavily on its packaging design.
Having an instantly recognizable characteristic, logo and a particular shape all within nice packaging will help sell the product that much easier. The good packaging design helps promote the product that sits on a store shelf.
When creating bottle designs it can become a little more difficult in comparison to creating a design for a box or any container to place the product inside. There are options for a packaging design that includes silkscreen printing on wine bottles. Silkscreen printing is totally environment friendly as it uses organic ink of striking colors. Bottle printing design is an industrial art and can help enhance the appearance of the product whether it is wine or beer botlles. Bottle packaging design increases the value of the product and simply looks better.
What to consider for ultimate wine bottle packaging design?
- Analyze color and font for pleasing appearance.
- Striking design that separates your wine bottle from other brands.
- Visually pleasant appearance.
- Make sure the packaging matches the creativity and personality of your company.
- Wine bottle packaging design should be eye catching.
What to avoid?
- Poorly designed packaging.
- Dull looking designs.
- Designs that don’t represent your company properly.
- Anything offensive.
- Unattractive appearance.
Wine packaging can take many forms – from bottles, casks, to the ' wine in a can’ form. However, it is still the traditional bottle and label format is most popular among consumers. Although, wine bottle is much smaller than a cask, the display of a wine label needs to provide a large amount of clear information to the consumer, with an attractive, appealing look in store.
When it comes to a good wine bottle packaging design, that small stretch of paper on a glass is seen as a blank canvas by some of greatest designers. It is a place where a creative designer can tell a story to a prospective buyer of fine wine.
If you are looking for outstanding wine bottle packaging design, then come with the Affinity Creative Group. Their professionals create practical and effective wine bottle packaging design that can create a unique full brand identity.
So, use nice looking Wine Bottle Packaging Design to enhance your sales.