Features To Look For When Buying A Sales Dialer

A sales dialer is an important tool for inside sales representatives for almost every business. A sales dialer can enhance and streamline the dialing process, thus increase the overall productivity. In addition, a sales dialer can be attached & upgraded with powerful telephony tools, such as CRM software and management programs. These can help you target sales goals and manage results for better analysis and assessment of sales goals and results.

The key features to look for when buying a sales dialer are as follows:-

Pacing Algorithms

Outbound dialing software should include pacing algorithms so as to regulate the number of outbound calls made and to ensure calls are not launched unless there is multitude of agents to deal with them.

Simple CRM Integration

The best sales dialer should recognize your standard CRM fields. Ensure that all the activities in the sales dialer are automatically logged to the correct record, saving you the hassle of logging task activities and notes for calls, VMs, and conversations.

Customizable Screens

Having customizable screens with CRM along with product data would help agents resolve issues efficiently & effectively. An outbound sales dialing solution should be capable of integrating the customer data from a number of sources.

Smart Automated Call-Back Strategies

Intelligent dialer solutions can automate call-backs at the times that contacts are most likely to answer. These self-learning algorithms calculate when is the appropriate time to contact a customer and re-schedule call-backs into those time slots. Thus, sales dialers are used in a smarter, more focused manner to increase the chances of a successful call.

Productivity vs. Responsibility

Productivity & responsible dialing do not have to be mutually exclusive. How often dial rates are re-calculated is the key feature. The more the duration, the lengthier it takes to re-adjust to changes in agent availability.

Diarized Call-Backs

The sales dialer needs to have the ability to work from campaign lists but also to blend in diarized call-backs that have been requested from various sources, e.g. website, agents, email management system. Importantly, when the sales dialer is recycling an abandoned call, it must not be allowed to do so within 72 hours.

Automatic Scheduling

You could schedule the system to do more things automatically: manage records in an automated fashion, complete downloads & uploads and forecast the best phone number as well as hour of day to place calls, and thereafter feed the appropriate information into your calling strategy.

Integration

Finally, do not forget to consider how well the system can integrate with your current technology, as many companies are considering "blending" models as the outbound function matures and grows. Resource optimization is an extremely important feature of sales dialer. Ensure that the technology fits within your company’s IT architecture, especially around your telephony, reporting and workforce management systems. A dialing solution that can temporarily route inbound calls to outbound agents can significantly enhance service levels as well as resources.

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The team of professionals in PhoneBurner is positively committed to the users they serve. PhoneBurner believes in making a connection with the local community and the world around them. For more information on salesforce dialer and inside sales software, visit Phoneburner.com

About The Author

Catherine Wales is a professional marketing and sales agent. She strongly recommends use of automatic dialers to boost efficiency and save time. She recommends www.phoneburner.com as the right place to go to for such software.