How gift certificates are prefect reward for your employees?
Companies of all sizes have used recognition and incentive programs to reward and motivate customers and employees - often using traditional awards including gift certificates, pre-paid travel, merchandise or credit cards. Innovative companies are eschewing these gift programs that are impersonal and instead offering employees significant experience rewards - class to show appreciation.
Experts have studied the specific elements behind rewards programs that were successful and have reached the same conclusion: programs trigger the pleasure sensors and must contain an element of surprise. Imagine the rush of anticipation as you kick off a sales contest having a weekend in a Ferrari as the prize, or the facial expression when you hand a valued client a "thank you" which sits them right in the penalty box to get a VIP experience at an NHL hockey game. The buzz of excitement lasts past the award presentation, carrying over through the memories as well as their experience it creates.
Companies are beginning to reap the benefits of using experience gifts to reward customers and employees including instant gift certificate San Francisco. One Washington, DC-area company turning to experience gifts is an enterprise service, GTSI, and solutions provider. Atkinson reports, "We Have discovered that awarding experiences has had a much greater impact compared to pre-paid credit card that people previously used. With the same budget, we are giving our employees that are deserving something that's cutting edge, memorable and distinctive. It's been an outstanding success.
For this rewards program, GTSI used experience gift packages offered the recipients a choice: a countryside tour in a vintage biplane, herding longhorn cattle in a nearby dude ranch, indulging in a comfortable day in the spa or a private behind the scenes tour of the National Aquarium. By taking the extra step of creating personal gifts companies like GTSI demonstrate a genuine appreciation for the individuality of every single person.
Rewards of experience can supplement existing travel reward programs. Many companies give top sales people valuable travel rewards, while other employees get nothing in any way or impressive awards. Experience awards may be used to 'reward the middle' by acknowledging most of the people that have contributed to the success of a company's top performers and the unique yet vital contributions of the support team.
Cash awards are convenient options for employers because they require the least amount of preparation and energy. That fact isn't lost on employees. Studies show that cash awards are remembered for the shortest amount of time, meaning that employers often feel compelled to increase the frequency of money awards to maintain employee satisfaction. On another hand, the memories created when create glass art using a master glass blower or an employee learns to dive with all the sharks will outlast generic gift certificate (for instance walking tours or valentine gift certificate ) or an engraved plaque.