Here's How to Turn Your Mobile App Idea Into Reality.
An idea can't be unique for much time, the world comprises of pro observers with an innovative mindset. Means, if you have a mobile app idea which has the potential to conquer the business industry or can help a community socially then, you must get an app developed asap.
Starting from the scratch give rise to a bundle of questions which are always kept unanswered. This will not happen anymore.
After reading this article you will be confident enough to kickstart your own mobile app without any agitation. Let's start:
Design the app blueprintFirst thing first, design a blueprint highlighting the major elements and segments of the application. Here some question will pop up in your mind like How your app will solve a problem? What is the need of this app? Why should people download it? What will be the main purpose of the app?
Apart from these questions, you need to create a presentation foretelling the idea of the app in an approaching manner comprise of infographics with estimation accomplishment.
Do the market researchMarket Research is a deep analysis of the modern tradition, latest trends, demand in the market and most importantly study the competitors noting their weak points.
The foremost quality is the uniqueness of your idea, as there is less scope of the app whose concept is quite similar to any other leading app. If there are competitors in the market, then you need to make sure that the interface of your app is far engaging and cushy than theirs.
How to do that?
Scroll down every single review, feedback, and rating of your competitor's app to know the features that are asked by the users and not fulfilled by your competitors.
Filter out the target audienceEvery business has a specific range of target customers who are the major source of sales in the marketplace. Your job is to have an eye on these audiences who will be most likely to download your mobile app and recommend it moreover.
The question is- How to figure out those target audience?
Suppose your mobile app is about fitness, then your target customers will be aged between 15-40 years old, fitness model followers, gym freaks and geodemographic related to fitness. That's how huge business filters out their target audience and then approach them in the best way of influencing them to buy the product.
Select the platform"As you climb up the mountain, due to less oxygen it gets difficult to hike after every single step"
Similarly, in the mobile app development cycle, the steps get difficult after every higher level and the time comes when you have to make decisions that can upside down the aspect of your startup.
One of them is choosing a platform for the mobile app that can help you generate leads at a faster rate. Out of the two most dominating platforms iOS and Android, both have some pros and cons.
Developing an iPhone app is less costly than android app whereas Android platform has much more users than that of iOS. Here, you can determine the best suitable platform according to the region as India has many Android users and fewer iPhone users and in the US its vice versa.
Create the technical architectureBuild the technical architecture of your mobile app summarising every single requirement and the appearance to the user.
Device support- Framework of the app should include the resolution, CPU, memory, screen size and the graphics card storage(if any).
Internet connectivity- Successful apps work on efficient internet data which gets convenient for the users. So, adjust the allowance of the intermittent connectivity and design the data caching and the access mechanism appropriately.
User Interface(UI)- Keep it simple! Keep it real! UI is the user driving factor for every mobile application. Rather than experimenting too much and ending up with a complex prototype, try to keep is easy and fun to use.
Navigation and animation- Combination of animation and gestures with navigation can produce an innovative way of jumping through multiple tabs.
Quality of optimal navigation is "providing a specific product or content which a customer is looking for, without consuming any of his/her time".
An animation is moving content that can show the latest multiple products simultaneously to save the customer time. Navigation basically includes scrolling, searching, using particular gesture for a specific task and also multi-tasking.
Cost of app developmentAfter revising the above 5 crucial steps, the time has come to convert the imagination into the reality by hiring an app development company holding a technical expertise.
If you have no idea how much an app development can cost up to?
It depends on various factors like complexity, design, requirement analysis, development team selection and testing. Every step is going to cost an investment, approximately it takes up to $20,000 to $12,00,000 depending upon the above factors.
Apply Minimum Viable ProductMost entrepreneurs have no knowledge of the business industry and marketplace. Here, they are advised to apply MVP(Minimum Viable Product) which means focus on the basic features and launch it in the market as a demo.
After that customers will generate feedback to improve or add up the features that can empower your mobile app. By this, customers which grow your app concurrently helping you to develop your app in most cost-effective as well as cost-efficient way.
Get feedbackAs I mentioned above how feedback plays a crucial role in your app development. Adding to it, there can be bugs in the functioning of the app faced by a user that can be fixed just after the user reports it. You will come to know the weak pillars of your mobile app by user feedback.
Talking about updates, analyze the reviews and suggestion by the users and never ignore their perception regarding your app. This helps to introduce them with new updates as per their needs, expectations and modern trends.
PromotionsNow it's time to introduce your mobile app to the audience in the best way. Earlier, the area of product promotion was fixed, but now after digitalization, the game is totally changed.
Digital marketing has a wider scale of business promotion as compared to offline marketing. The reason is billions of active mobile internet users and social media geeks.
Pull the trigger at the right time and reach your target customers with a friendly approach.