Improving a city in order to promote tourism - innovative methods

Bureaucrats and politicians have a great role when they lead a city, they have to find a way to promote tourism. Their greatest challenge is to find out what can attract tourists. Travellers decide individually what their future destination is, but they are influenced by multiple aspects like offers, accommodation and transportation. They want to have something to visit, but they also want to make sure that they will have a comfortable vacation. But the representatives of a city have to be aware that competition is high, because every city and village puts efforts in transforming the place in one that attracts tourists. It is one of the industries where competition is increasing daily. It is important they to concentrate their efforts to transform the city into one of the destinations people put on their list, when they plan to organise a vacation.

The first thing they have to do is to understand what interests the tourists who travel to that region have, what their interests and hobbies are, to offer them the condition they need. It is important to have a strategy, to know exactly what steps the process of improving the city implies.

Help tourists discover the magic of the place

People travel to great distances only to find the spirit of the place, so this is one of the best ways to attract tourists. If you rise their interest, they will become curious and they will want to find more about the place. Every city has its own characteristics and these peculiarities can be transformed into attractions. In your town, there may not be the Eiffel Tower, but this does not mean that you do not have a symbol that stands for everything your city represents. If you will check the UNESCO World Heritage Sites, you will notice that not all of them are world symbols.

In your town, there are definitely places that can attract travellers, like places of spiritual and religious worship, historical sites, or archaeological sites. Also, there are events that can attract tourists, that focus on certain passions, hobbies, celebrations or gatherings when people spend time together because they like a special type of food.

When organising an event it is important the space to be connected with the region. If the buildings from your city are worn by the passage of the years, you can use local funds to repair some of them, and when the tourists will start coming you can continue the project.

Take care of the city

Travellers have to see that the representatives of the city love the place, and there is no other way to show it than caring it. You can put it in a positive light if you start repairing the buildings. You can start with the city centre, but make sure to install the equipment for higher access in such a way not to put in danger the people who walk close by the buildings. A good idea would be to start the reparation of the buildings in a period when tourists do not travel, because you do not want to ruin their experience.

The prosperity of a place can be seen in the way the city looks, and this is why it is important to focus on rehabilitating the historical buildings. They have great value in the eyes of tourists, so you should collaborate with experts in this domain. You should offer them all the conditions and tools they need to repair the historical buildings, starting from hiring a spider lift to buying supplies.

Live experiences excite the tourists

Many people travel to certain destinations only because they want to experience the lifestyle of the locals. You can transform your city into one where people come to join the events you organise. There are cities that plan thematic festivals, and this is a great idea, because people love festivals, even nowadays. Also, there are festivals known worldwide, you can connect one of the festivals you organise to another famous festival, and in this way, you are sure that there are travellers interested in trying the experience. Nowadays many cities organise music festivals, so you should give this idea a try.

Also, a great option is to organise activities that are specific to your city. A strong local identity will always attract tourists and revolutionize the socio-economic life. The experience a tourist has also extends to accommodation and transportation.

It is important the local transportation to offer tourists access to the most important attractions from the city. In addition, instructions on how to use the tickets should come in international languages.

When talking about accommodation, it is important to establish certain standards, because the local institutions are the ones that offer certifications to accommodation facilities. Therefore, you should make sure that the accommodation facilities meet high-standards because it is important people to feel comfortable when they travel to your city.