5 Simple and Smart Shop Fitting Ideas
Having a well appointed shop with quality shop fittings will make all the difference, because as soon as someone enters your store the first impressions they have, will decide if they stay and possibly purchase something or turn and leave. With the high levels of competition in all retail sectors, you need an edge so by using good quality, unique shop fittings in Sydney’s stores you can draw in your customers so they feel comfortable, almost like having some time out while shopping and want to linger there with you for a while.
This is the reason it is so important that you have a well thought out store layout. It does not necessarily cost a lot, but tasteful and well planed simplicity can work magic in any location.
These Simple but smart store fitting ideas will help you decide what is best for your application:
1. If you have windows, by trying to incorporate a natural "green"or "living walls" feeling to your store using different shades of green and browns as well as naturally preserved plants you will be able to give the whole store a healthy life like feeling or effect. If there are no windows make an abstract type window display and incorporate suitable abstract art ar various points around the store. Playing soothing and happily suitable music throughout the store at an unobtrusive volume helps to keep your customers feeling relaxed. Your store is the ideal place for you to build your theme and brand so people come to associate you and your products with quality and value.
2. The use of glass displays and shelving with mirrors can help to give a feeling of openness and space while displaying your products in a safe and clean way.
It is important not to overcrowd a store, but allow your merchandise to be shown at its best and glass adds to the clean wholesome ambiance helping to create the illusion of space.
- Add QR Codes on the shelf and price tags so customers who feel so inclined can use their handheld devices to link to your websites and apps where they can find more about your products, view product or other related and relevant videos or programs as well as using your online e-commerce platforms.
- Have your store like a pleasant walk through a park, low keyed and easy with comfort or rest areas, the longer someone stays in your store the more likely they are to spend their money there. As long as you give your customers a good reason to stay and they find it interesting, comfortable low keyed and non-demanding the more likely they are to return to shop with you again.
- Utilise the overhead and high areas to tastefully display items that are lit-up with well placed lighting and be sure to minimize clutter.