How To Successfully Handle Letterhead Printing & Designing

The element of trust between your business and your customers or would-be customers plays a very large role in whether or not they’ll be willing to take action. For instance, if you receive a shoddily prepared letter as a customer from a company but you’re unable to see any details to verify that it came from the source, then there’s a high chance you wouldn’t consider doing anything with it. This is why it pays to customise your business envelopes with design and letterhead printing.

Here are some tips on how you can proceed with the whole process:

Deciding details

To save yourself from having to take a long time designing and then scrapping your concepts, you can first plan out what information you want to be in your letterhead. The best possible step to take would be to first write down what you perceive as important and then rank their crucialness so that you can shorten it to it’s final result. You can also decide on where you want these details to be added by sketching a few examples and picking the one that best applies to your company.

Most companies include elements like these for letterhead printing:

The official logo of their company along with license numbers (whenever applicable)

Their company name, address, contact numbers and additional information like website and email

A short message or slogan (if there’s still space)

Using software for the design process

Now that you have a better idea of what you want to include in your custom letterheads, the next step will naturally be to translate it into design via software. If you have the time and design skills, you can of course choose to do this yourself. Letterheads can be designed with graphic design software programs like Illustrator, which is recommended since it’s specifically designed to work optimally for logo designing. But for those concerned with the prices and how frequently you’re actually going to use the software, you can choose to design within programs like Word too. Especially if your letterhead design is straightforward.

You can choose free to use templates that are specifically adjusted with bleed dimensions and the like to reduce the number of times you have to tweak something for yourself. For the sake of better printing quality, make sure that the graphics you designed are in CMYK format with a high resolution (300 dpi and above).

Alternatively, you can also outsource both designing and letterhead printing to external printing companies that provide such a service. They will then work together with you to either recreate your letterhead template or receive your template and simply print in bulk for you.

Printing your letterheads

Before you begin bulk letterhead printing, do a test print on scrap paper so that you can better see how the final result is going to be like and make last minute adjustments. Depending on the material you use for letterhead printing, the final appearance may differ from time to time so experiment with different types before you settle for one.

Outsourcing your letterhead printing to a specialist may also potentially open up more choices for design and printing material for you. So to make the most of it, do consult your designated printer on what they recommend based on your requirements.