Get 3x Web Traffic with these 5 SEO Techniques

Author: Nik Gallagher

Several people today have made full time careers with blogging and are constantly looking out for ways to increase traffic, and correspondingly, their income. With stiff competition in the blogging industry, loads of time and money are being invested to make their web property stand out from the rest. So, if you are looking for strategies to improve your blog traffic, or if you are just starting out, these 5 technical SEO techniques suggested by experts of SEO in Perth can definitely help you:

Guest Blogging and Relationship Building:

Any website that has a good link profile will rank higher in search engines. When you adopt a strong link building strategy, with which your web links are on popular websites, you can expect tons of traffic coming to your website. Guest blogging is a great way to build links. You can write blog posts for other blog sites in exchange for a link. Contact an SEO company in Perth for help. Also, build relationships with journalists or famous publications who can get you links and mentions.

Improve Page Speed:

Google does consider page speed an important factor to rank websites. Analyse the page speed of your website and see what you can do to improve it. Certain web elements such as fonts, caching, large images, and related issues can impact page speed. You can make use of plugins, if running your website on WordPress, that can help enhance page speed. An SEO expert in Perth can help you out.

Work on XML Sitemap:

There must be several sitemaps already submitted on the Search Console with URLs that aren’t particularly necessary to be indexed. Remove such URLs you don’t want to be indexed and keep those that has good quality content.

Content Cannibalisation:

Certain websites will have multiple webpages focusing on a same topic. This scenario might confuse Google as to which webpage it has to rank for a key phrase. This is when cannibalisation is necessary. Identify those webpages that has similar content and merge them together into one. This can improve ranking significantly.

Ads in Moderation:

Advertising is the way bloggers make money, so it does seem counterintuitive if you need to bring down ads on your website for better ranking. However, the reality is that when a website goes overboard on advertising, it can adversely impact its overall performance. Traffic would be reduced, conversions go down, and that eventually results in lesser revenue. Try to strike a balance between performance and advertising for your website.

These are some of the most effective ways to improve your web traffic. Contact a professional specialised in digital marketing in Perth, if you are struggling to grow your blog.

The author is an experienced SEO professional working in a leading SEO company in Perth for more than 3 years. He usually writes digital marketing articles on various publications. For more, visit https://www.1stinseo.com/