A Case Study In Digital Marketing and Web Design - Irons & Irons P.A.

Irons & Irons P.A. is a competitive Divorce Law Firm in Greenville, NC, specializing in Family Law, Education, Collaborative Divorce, and a number of other practice areas. While the firm was succeeding in delivering excellent legal services, winning cases and creating happy clients, it's website and digital strategy could not keep up.

The ProblemsThe firm's previous website was a built from a standard law firm template. This left little room to differentiate, so the site fell short of representing the Irons & Irons brand according to the firm's vision. The saving grace was that this site was fast and responsive for users. However, the firm's leadership saw the website as a dead end. The website was neither ranking nor converting. They needed a new site that could be visually representative of their authoritative brand, mobile-friendly, optimized for conversions, and ranking competitively in the search results.

The Strategy

Irons & Irons P.A. turned to TheeDigital, a web design and digital marketing agency, to assist them in improving their online presence and lead generation. TheeDigital set to work creating a new WordPress website and