Six Tips for Working with an SEO Company

Author: Michael Barnes

When you hire a SEO company, ensure that you follow certain points to get the best results. It is advisable that you should conduct a small personal research before hiring a company providing SEO services. Meet the officials of the company on regular intervals to know about the development of your project.

You have decided to work with an SEO Company or Agency. Here are some tips for working with them.

1. Know the basics. If you don’t already know some basics or are uncertain what the basics are you should checkout some of these sites: http://searchengineland.com, http://blog.hubspot.com, http://moz.com, and of course our site

You can also take training from outside source or the SEO Company or Agency that you are working with.

  1. Why? If you don’t understand why they are doing something ask why. They should be able to explain it to you. Your understanding will help them be able to help you better.
  2. Look at the reports. You should receive reports of how your site is doing either weekly or potentially daily. Review these reports. If you don’t understand ask them to explain.
  3. Share your online marketing focus. Their knowledge of your marketing focus will help them focus on what they need to do to help your online marketing focus perform better. The SEO agency can provide you with keywords that you should use to help your online marketing campaign perform better.
  4. Have regular meetings with the agency. You should have regularly scheduled monthly or weekly meetings with your SEO agency based in Sydney, so that you can understand their strategy and so that you can be using appropriate keywords in your copy. Keep in mind that these meetings although important do come at a cost as they will charge you for this time.
  5. Review backlinks. Backlinks are great for gaining credibility and improving SEO. The problem is sites that are not relevant to your site can cause the opposite effect and actually damage your SEO. If you didn’t check on their method of getting backlinks for your site during the selection process ask and make sure that they don’t use link farming or link buying. Their method should be via co-marketing with you to increase quality backlinks.

These 6 tips will help you to have a better working relationship with your SEO Company as well as help improve your SEO. Sydney is home of some renowned SEO companies, search online to find one that suits your requirements.