Top White Hat SEO Techniques That You Need in 2019

White hat SEO covers all the tactics that follow the rules and guidelines of search engines. Here is a list of methods that are ruling this year.

Content prioritisation

Writing good content is not enough. The proper way to write quality content is to make sure that it is well-researched, long and has an appropriate amount of keywords. Nowadays, long-form content is highly advocated by Google. Whenever you focus to create a quality piece, enough information must be present along with relevant keywords to fill a long-form blog.

Mobile-friendliness

Responsive design is the one which is formatted for every screen size. Now, Google has announced to favours those websites that have responsive design and will start penalising those that do not have one. As the number of mobile users is increasing, your business will fall behind if you do not focus on mobile responsiveness. Therefore, approach an SEO firm that hires designers to develop responsive websites and offers guaranteed SEO services in Manchester.

Keyword Research

Once, keywords were the only tool to fetch ranking. However, planting keywords anywhere possible is officially dead now. Now, the proper use of keywords means using each of the phrases naturally and ensure that the phrases fit properly with the content.

Better UX

In recent years, offering better user experience (UX) is one of the effective ways that experts can pull off white hat SEO tactics. If you see your website has a high bounce rate, it means your business is not meeting the users’ needs, forcing them to leave the website immediately. Previously, building UX was harder, but now, you will find several SEO agencies offering to help you with better user experience by lowering the bounce rates.

Content marketing

This is yet another significant factor that enhances ranking. In white hat technique, the SEO specialists try to bring the right piece of content in front of the right audience. This can be achieved by sharing content on different social media platforms, get the webpages linked to trusted websites, publish articles on various reputable websites and more.

Link building

Links are crucial to increase your audience base. In white hat technique, quality links are fetched from trusted websites which are relevant to your business. Links act as a vote of confidence to your website from another. These help in improving traffic as the audience navigates from one webpage to another using links. The more links you fetch from authoritative websites, the better your website is going to perform in terms of traffic. As this is not a simple task, you are going to need the help of experts.

These are a few top techniques that can improve rankings in SERPs. To attain best results, contact an SEO firm that has some of the skilled technicians.

Nhance Digital is a social media and marketing company that provides businesses and brands with guaranteed SEO services in Manchester. The company hires trained experts who provide services as per individual needs.