Global Crowd Analytics Market Recent Study Including Growth Factors CAGR of 25.2 % by 2026

Author: Ganesh Amith

Global Crowd analytics markets By Solution (Software, Services), Application (Safety & Security, Crowd Flow Management, Mobility & Tracking, Campaign Planning and Customer Engagement), Deployment Mode (Cloud, On-Premises), Organization Size (Small and Medium Enterprises, Large Enterprises), Vertical (Consumer Packaged Goods and Retail, Travel and Tourism, Transportation, Media and Entertainment, Public Safety, Healthcare and Life Sciences, Banking, Financial Services and Insurance, Others)

Market Definition: Global Crowd Analytics Market

Crowd analytics is a business solution that provides profound study of crowd adaptability at public places such as railway stations, metro and malls among others. It consist of different statistics and modelling capabilities such as behavioral model, conflict evaluation, value engineering, complex network examination. Crowd analytics brought exceptional business operations with the help of customer behavioral study and crowd tracking.

Market Drivers:

  • Rising demand of organized crowd distribution planning in smart cities is driving the growth of this market
  • Security threats and surveillance is boosting the growth of the market
  • Growing need of business intelligence (BI) solutions is also contributing in growth of the market
  • Increased expenditure on analytical tools and solutions is fueling the growth of the market

Market Restraints:

  • Lack of infrastructure in underdeveloped nations is restraining the growth of the market
  • High expenditure cost of crowd analytics is hampering the growth of the market

Market Analysis: Global Crowd Analytics Market

Global crowd analytics market to grow at a healthy CAGR of 25.2% in the forecast period of 2019 to 2026. The report contains data of the base year 2018 and historic year 2017. This ascent in the market can be credited to rising demand for better crowd distribution planning in smart cities.

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Segmentation: Global Crowd Analytics Market

By Solution

  • Software
  • Services

By Application

  • Safety and Security
  • Crowd flow management
  • Mobility and Tracking
  • Others

By Deployment Mode

  • Cloud
  • On-Premises

By Organization Size

  • Small and Medium Enterprises
  • Large Enterprises

By Vertical

  • Consumer Packaged Goods and Retail
  • Travel and Tourism
  • Transportation
  • Media and Entertainment
  • Public Safety
  • Healthcare and Life Sciences
  • Banking
  • Financial Services and Insurance
  • Others

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Key Developments in the Market:

In June 2019, VSBLTY Group Technologies Corp. leading retail software and technology company collaborated with Energetika, an intelligent lighting solutions provider, will provide crowd analytics to establish safety lighting and integrated security to Mexico City and other Latin American cities designated as a Smart City. This collaboration will help to maximize energy efficiency and to generate accurate statistics of facility occupation.

In October 2016, NEC launched NeoFace image data mining that enables high speed identification of the same individual from a massive volume of facial information with Profiling Across Spatio-Temporal Data technology. This technology assist quick extraction of similar data through recovering data from the groups having higher degree of resemblance.

Competitive Analysis:

Global Crowd analytics markets is highly fragmented and the major players have used various strategies such as new product launches, expansions, agreements, joint ventures, partnerships, acquisitions, and others to increase their footprints in this market. The report includes market shares of Crowd Analytics Market for Global, North America, South America, Asia-pacific, Europe, Middle East and Africa

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