Latest ecommerce trends of 2020

Ecommerce is here and it is not going anywhere. The growth of ecommerce is increasing year-over-year. Experts say that ecommerce sales will reach 17.5% of worldwide sales in the year 2021. That is one of many reasons why more and more businesses are expanding to ecommerce along with a truckload of new startups every day. There are more than 1.92 Billion ecommerce consumers in the world and these numbers are expected to reach 2.14 Billion in the year 2021. When there is an opportunity there is competition. In order to stay ahead of the competition and meet the ever increasing needs of the customers, the e-retailer must plan ahead of time. Remember, the best way to stay in the game is by planning for the changes before they happen.

Here are some of the trends that will help ecommerce vendors to strategize about their businesses.

Responsive Design

More than half of ecommerce revenue comes from mobile phones. People spend more of their time on their mobiles because they can get a lot of work done on it that a computer does and even more. As they spend the most time on mobile so they shop mostly with their mobile too. Moreover, Google is de-ranking sites that are not offering mobile-first experience. So, if you want to stay in the game your website must be responsive.

Responsible Vendors

Ecommerce is not just about sales anymore. There are many factors involved in the business now. You can’t cut up by just providing good quality products at reasonable rates. Surveys showed that young buyers expressed a strong positive approach towards brands that are socially responsible. Furthermore, employees are expected to work with much zeal for the companies where their executives show high values of social responsibility. So, in order to increase your working efficiency and sales brands must go the extra mile. Because when you do good it goes a long way.

Technology

Ecommerce customers are personalization oriented. Well, you can’t blame them really because let’s face it who doesn’t like to be treated superior. The largest population of online buyers is young people mostly GenZ and Millennial. They prefer a personalized experience. They don’t want any hurdles during their smooth journey because that is why they choose ecommerce over traditional commerce. If they need help they will not wait long for you to respond or if they are having second opinions about a product they will leave the website and move forward. That is why using new and innovative technologies is very important. Specialized ecommerce platforms and experts are available to help you. Bigcommerce seo services can help you in achieving the required results.

You can’t be always available for your customer's help but you must provide services that enable your customers to buy anywhere and any time. AI-powered chatbots with supervised human intelligence will do your business a world of good. Use Augmented and Virtual reality to help your customers in making decisions.

Free Shipping

Ecommerce titans like Amazon have ruined it for everyone by offering free shipping in one-day. Although one-day shipping is not for everyone but their slogan is very luring for customers. As a result, if you want to compete with the rest of the ecommerce vendors you must provide free and quick shipping to your customers.