Domain Registration Tips

Author: Andree Ochoa

What makes an online venture successful? The answer is simple: a lot. One of the most important factors, however, is the name of the business’s website. Therefore, careful thought should be put into choosing suitable domain names during domain registration. Your domain name plays a huge role in the identity of your online business. It is the first thing that potential visitors to your site will see. It should give them a glimpse into who you are and what products your business offers. The following are some of the considerations to be made when buying domain addresses for your online business.

Generally, short URLs are preferable when considering domain transfers. If the URL is too long, your potential visitors may be easily confused. It will be too difficult to remember and after typing a number of wrong web addresses, your potential visitors will give up. If you go for an attractive URL, prospective visitors will recall it easily and you can be sure that you will have a lot of them returning to your site.

As a rule, avoid numbers, acronyms, dashes and other symbols when you consider domain transfers. These may lead to the confusion of prospective visitors. Before you purchase new domain names, it is advisable to focus on names that are not complex. This will serve as an advantage when you launch a website for your business. It is easy for potential visitors to remember a word or a phrase that is brief and sharp.

Take into account the type of clientele that you have. There are some company domain names that are typically associated with specific businesses. Do not limit the web address name to what you like. Pick a word or phrase that a majority of your clientele can easily relate to. If you prefer a specific word or phrase, it would be prudent to conduct research to ascertain how appealing it will be to your customers.

Come up with several alternatives when you consider Canada domain names or other international domain names. Another individual or company may already be using a URL that you want to register. Make certain that the website has not been trademarked by another company. Create a list of as many possibilities as you can in order that you may choose an alternative one in case your first choice is not available. If your options are unique, you will not take too long to find an ideal address.

Among the crucial aspects of domain names are extensions. These include the well known.com extension as well as.net,.org,.ca. and.co among others. During domain registration, choose an extension that is easily recognizable to a majority of your customers. Companies offering mobile phone apps, for instance, may consider using a.mobi extension. Similarly, you may want to choose a domain that is specific to your geographic location. For example,.ca is a preferable extension in Canada. Including the name of your business in the domain name can also boost the presence of your online business by making it easily recognizable.