7 Business Ideas For E-commerce Sellers After The Ban Of Chinese E-commerce Platforms In India

Author: Jitesh Patel

As per the eCommerce policy, today it is mandatory to display where the products line of origin belongs. The sole aim now is to cut out all sorts of Chinese products from the Indian market.

As per statistical data, it was found that the Chinese had a surplus of $47 billion with India in the fiscal year that ended on 31st March 2020.

The one and the only remedy to boom the revenue earned by the eCommerce sellers is to develop parallel substitute commodities. Down below are a few ways to get it done.

Firstly, Rapid Industrialization. This is absolutely necessary to replace all the Chinese commodities with domestic brands. New industries with advanced technologies need to be set up. Rapid industrialization also brings together a lot of other benefits. For instance, it will promote new and better employment opportunities for the masses. Secondly, Innovation. If you keep offering the customers with the same type of products they will eventually get bored and look for new brands. The key to keeping customers constantly satisfied is to invest in innovation and offer them unique products so that they keep coming back for more. Create your exceptional brand identification and promote new innovative products that serve the purpose of each of your customers. The goal of your products is to outdo the availability of similar products in the market.

Thirdly, Customer Relationships. This is one of the most affluent ways of boosting one’s sales. The better your customer relations are the more profit-earning you will attract. Being an eCommerce merchant it should be your sole responsibility to understand your customer grievances and understand what they actually want. Appreciate the ways in which one comes to do business with you. The Fourth way is through Promotion/ Advertisement & Marketing. How would you reach out to your targeted audience if you do not indulge in promotional activities? To make your brand popular and show it off as a parallel substitute to those Chinese products you need to stand out. Advertisement, promotional activities, and strategic marketing are definite ways to boost your eCommerce sales. Create high-quality content and reach out to your customers to capture their attention.

Fifthly, Cost Management. Chinese products carried a very low price. Similarly, your business needs to maintain the same price quotient. Why? Because customers are in search of commodities that carry the same price. They are not ready to spend more on similar parallel products. Reducing the cost of production and cutting out all sorts of unnecessary costs is what the current situation demands. Sixthly, Manufacturing Credible Products. Credibility is one of the main factors that keep your customers hooked at your business. This generates trust and the customers feel comfortable and confident enough to use your products and services. Using techniques such as advertisements can be enhanced to improve the credibility of your sales. Other procedures include online marketing and using customer testimonials. Last and the most important step would be to learn about one’s immediate competitors. Considering the present situation, a lot of domestic as well as international brands are trying to replace the Chinese products. Detailed knowledge of what your competitors are up to will help benefit you. Adopt advanced technologies and dig into innovation so that your brand can stand out from the rest. In conclusion, I would like to say that, once you have taken into consideration the above-mentioned points make sure you also provide the customers with flexible and secure modes of payment. You can even earn a good amount of revenue by securing a web portal that is exclusively mobile friendly. Why? Because mobile shopping has been on the trend and is still high on the move.