The most important SEO metrics that matter the most
Your SEO techniques are aimed at achieving a specific goal.
It will be essential to know when your objective has been attained. But how can you tell if you have hit the intent of your SEO purpose? You got many SEO metrics that can help you determine if the on-page SEO services you have hired have achieved the intended goal.
Knowing if you have achieved the intended goal or not will help you to see what has worked and what hasn't. That way, you will know where to improve to reach the top of search engine ranking results.
Crucial SEO metrics to help know if the on-page SEO services are helping your business
1. The organic traffic
It is among the most important SEO metrics. Do you want to know if your on-page SEO services are working well for your business? Look how many potential customers have come to look for more information about your products and services due to your web optimization.
If you optimize your website, many people will see it. That way, many will click and read more about your brand. The more people read about your brand, the more they are likely to become real customers.
2. Click-through rates
Click-through rates show the percentage of how many searchers have visited your website after seeing your page in search engine results. Is the click rate on your site high? It's an indication of how your on-page SEO services are useful in grabbing your visitor's attention.
3. Keyword rankings
Keyword rankings will help you know how your on-page SEO services are performing. If you key in your keyword, Google will give you see how it is ranking. That will help you determine if it is performing well or not. If the ranking of your keyword is impressive, it means your keyword is right. But if not, it means your on-page SEO services through your keyword are not promising enough.
Have you opened the organic search position report?
You will be able to observe an overview of all the keywords your website ranks for. Besides, you will see the position in which your keyword is ranking. That way, you can monitor ranking change over time, and you can determine how your website visibility as a whole is doing.
4. Pages crawled within a day.
Google search console shows you the number of pages crawled each day for the last ninety days. Are your pages too many, and a small percentage of them are being crawled? That indicates a problem with your crawl budget. Google will not crawl your entire website if it appears bots would take too many system resources to do that.
5. Top exit pages
When your visitors' come to your site, there are pages they visit before leaving. It will be useful to track the top exit pages. The reason is that they may be the cause of problems. Perhaps they are pages that make your potential customers lose interest in your website and go to search elsewhere. Look at what you can do and improve such pages. That way, your readers will hang around your site a bit longer.
Conclusion
It's vital to get on-page SEO services from a reputable company. After you have been offered the best, try to use the above SEO metrics to gauge if your efforts are being results. You can check whether your organic traffic is going high or not. Also, look at the click-through rate as well as top exit pages. That way, you will be able to know you are faring online.