National Institute of Digital Marketing corporate training

Author: Srinu Reddy

We at NIDM believe in delivering quality Learning & Skill Development solutions that have a direct & measurable impact on client’s key performance indicators.

Attendees may include:

  • Businesses exporting or marketing internationally
  • Website Owners/Webmasters/Website Content Managere
  • Small Business Owners
  • Brand/Marketing Managers
  • Business to Business and Business to Consumer Sales and Marketing Professionals

Why To Choose?

  • High Demand for SEO Services
  • A Lot of People has made their successful SEO Career
  • Search Engine Optimizers make Good Money!
  • Challenging Career
  • Learn, Learn and Learn – A Lot of Learning
  • Logical Step ahead if you come from Digital Marketing
  • SEO is already recognized as a wise career path

Who Are Benefit?

  • College Students
  • IT Professionals
  • Employees
  • Lecturer/Professors
  • Business People
  • House Wives
  • Part Time Earning People

What You’ll Learn?

  • Internet/Digital Marketing
  • SEO
  • Pay Per Click
  • Local Marketing
  • Social Marketing
  • Email Marketing
  • Affiliate Marketing & More

Digital Marketing Training in Bangalore Course Contents:-

  • Digital Marketing Basics
  • SEO (Search Engine Optimization)
  • SMO (Social Media Optimization)
  • PPC (Pay Per Click)
  • Reporting and Analysis Tools (Google Analytics, Adsense, Adwords, Webmasters)

Digital Marketing Contents :- Call us +91 7760712699, +91 9611303057

Digital Marketing

Introduction of Digital Marketing

  • Digital Marketing Concepts
  • Search Engines Basics

Digital Marketing

  • Introduction of Digital Marketing
  • Digital Marketing Concepts
  • Search Engines Basics
  • How Search Engine Works
  • Page rank
  • Website Architecture
  • Website Designing Basics
  • Domain, Hosting
  • Target Segmentation
  • Google Webmaster Tools
  • Search Engine Submission
  • Link Building
  • Case Study of White Hat SEO
  • Case Study of Black Hat SEO
  • Case Study of Grey Hat SEO
  • Google Sandbox Effect
  • Image Optimization
  • Introduction of PPC (Pay Per Click)
  • How PPC Works
  • PPC Campaign Design
  • Keywords Research
  • Traffic Estimator Tool
  • Ad Groups Setup
  • Budget, Billing, Reporting Techniques
  • Google Analytics Setup
  • Analytics Tracking Code Setup
  1. Role of Analytics in PPC
  2. Conversion Tracking
  3. Introduction of affiliate marketing
  4. The role of merchant & affiliate
  5. Creating the affiliate network
  6. Promoting the affiliate program
  • Introduction of affiliate marketing
  • The role of merchant & affiliate
  • Creating the affiliate network

Promoting the affiliate program

Google Analytics

  1. Local Search Optimization
  2. Latest Search Engine Algorithms
  3. Reputation Management
  4. Pay Per Click
  5. Mobile Marketing
  6. Email Marketing
  • Our pay per click training modules Includes
  • Advanced Search Engine Marketing (SEM / PPC/ Google Ad words Course)
  1. Google +
  2. Blog Setup
  3. Blog Design
  4. Blogging Article Methods
  5. Blog Marketing
  6. Stumble Upon
  7. Tumblr
  8. Pinterest
  9. Blogging Article Methods
  10. Blog Marketing
  11. Google Adsense setup & integration
  12. Goggle Adsense Guidelines
  • Email marketing
  • collecting emails
  • Email marketing softwares

Collecting emails

  1. Email marketing
  2. Keyword optimization
  3. Analysis performance
  • Creating Campaigns

Managing Client Accounts

  • Mobile Marketing
  • Mobile ads
  • types of mobile ads

QR codes

  • 30+ tools
  • Course Materials
  • 6months Student support
  • 12 Live Projects

Search Engine Optimization

  • Onpage SEO & Offpage SEO
  • Meta Tags
  • Creating Sitemaps
  • Creating Robots file
  • Optimize SEO Content
  • Canonical Implementation
  • Keyword Research
  • Keyword Density
  • Google Webmaster Tools
  • Search Engine Submission
  • Link Building
  • Case Study of White Hat SEO
  • Case Study of Black Hat SEO
  • Case Study of Grey Hat SEO
  • Google Sandbox Effect
  • Image Optimization

SEO (Webmaster Tools)

Social

Content Analysis

Overview

Site content /Speed/Search

Events

Adsense

Experiments

Inpage Analytics

Conversion Tracking

Goals

Calculating the ROI

Custom reportingCollecting emails

Introduction of Social Media Marketing

(facebook, Twitter, Stumble upon, Linked In, Pinterest,…)

  1. SMO with Search Engine Optimization
  2. Facebook Fan Page Creation
  3. Facebook Ads Segmentation
  4. Design fan page
  5. Image Size Dimensions
  6. Creating Groups
  7. Facebook Insights
  8. Tracking visitors
  9. Facebook Marketing Campaign
  10. Likes Generation
  11. Viral Marketing
  12. Facebook Ad
  13. Twitter Account creation
  14. Twitter Design
  15. How to tweet?
  16. Youtube Channel create
  17. Channel Design
  18. Video creation with slides
  19. Slide Video Creation & Optimization

Introduction to AdWords – Google Adwords

  • Getting Started with Ad Words – How to set up account etc.
  • Targeting – Search, Contextual or placement
  • Creation of Effective Campaigns and Ad groups
  • Creation of Banners using Display Builders
  • Writing Compelling Ad Copies—Do’s and Dont’s
  • Keyword Grouping using Broad Match, Exact Match, Phrase Match, Negative Match Techniques
  • Insertion of Google Conversion code and its importance in Effective Campaigning.
  • Costs and Billing
  • Tracking Ad Performance
  • Optimizing Cost per Click
  • Optimizing Ad Performance – Optimize Account & landing page
  • The Ad Words Toolbox – Keyword Tool, Site Exclusion Tool, Ad Diagnostic Tool Etc.
  • Google Analytics code study and Insertion
  • Google Analytics Report Study and Comprehension
  • Creating Multiple Report Types
  • Google Insights Study
  • Google Trends Study

Visit the link for Students Reviews

My Google+ Profile

https://plus.google.com/+Skydreamconsultingseo-digital-marketing-training/about

My Linkedin Profile

https://www.linkedin.com/in/digitalmarketingbangalore/

My Facebook Profile

https://www.facebook.com/SEOtraininginBangalorebtm

National Institute of Digital Marketing

Branches:-

BTM:

Address:

No. 23, BHCS Layout, 1st Main, Bannerghatta Road, BTM 2nd stage, Bangalore 560076

Email:

info@nidmindia.com, nidmindia@gmail.com

Phone no:

+91 7760712699, +91 9611303057

Marathahalli:

Address:

2nd Floor, T.Nathan, 104, Ananada Nagar, Marathahalli. Opp Kalamandir

Email:

info@nidmindia.com, nidmindia@gmail.com

Phone no:

+91 7760712699, +91 9611303057.

10 Steps to Create a Digital Marketing Strategy

1. SETTING UP GOALS & OBJECTIVES

Create your objectives and goals for 2017. Create S.M.A.R.T. goals.

2. IDENTIFY YOUR CUSTOMERS

Find your most ideal customer and it starts with identifying potential ones.

3. KNOW YOUR COMPETITORS

Knowing your competitors to have an upper hand in the digital space.

4. TEAM

Train and assign your teams to job roles that they have experience in.

5. SEARCH ENGINE MARKETING(SEM)

Having a deep understanding of how search engine optimization work is vital for your success.

6. CONTENT MARKETING

User content to reach to a wider range of audience, as well as resonating with them.

7. SOCIAL MEDIA MARKETING

Leverage the true power of social media marketing to beat your competitors in digital world.

8. EMAIL MARKETING

Start an email list and build a loyal following. Emails can be for penetration.

9. MOBILE MARKETING

Take steps to optimize your marketing with/through mobile marketing.

10. AFFILIATE MARKETING

Affiliate marketing can build your brand and increase visibility if done right