5 Reasons Why Social Media is a Better Source of Urdu News Update than Traditional Media Sources

Social networking sites offer people an online gathering spot to casually share their opinions and interests with other like-minded individuals. Recent events however have indicated how effective these online communities are for Urdu News update on the national and international level.

Although interests or opinions vary from group to group there still remains a common interest in the Urdu news in Pakistan. Since these social platforms connect millions of people from the different parts of the country on a 24/7 basis we should look at their amazing potential as news sources.

What we are discussing here is the ability of these social sites to gather and circulate breaking news. Compared with the traditional media networks it can be argued that social media sites are actually more efficient and expedient in disseminating news among people. TV news channels have to realize that passing information along through social sites using the speed of the internet that travels this fast is hard to beat.

Let's examine five reasons why a social network online can outperform the more traditional news broadcasting networks.

News Collected as it Occurs

Social media platforms do not 'assign' people to gather information or news but instead, they are merely designed to share interests or information. However, every social media user possesses a natural and insatiable curiosity. Just through sheer strength members combine to create a catch basin of news. As a result, social media enables users to collect information of little or great consequence anywhere in the world on a 24/7 basis.

Information Transmitted Fast

Any information picked up by a user through observation is usually immediately 'released' on the internet. Until today there is no more efficient means with which to disseminate information to the general public quicker than the internet.

As often said in basketball, 'Nothing but Net!'

Traditional media sources networks for the most part still have certain 'hurdles' through which they must 'jump over' before releasing information. The reporter has to submit the news, then it is edited and finally, editor approves it for publishing. Such hurdles impede the pace of providing Urdu news update to the masses.

No 'Red Tape' or Protocol

Without the conventional 'red tape' or protocol that traditional news networks contend with online communities hold an unfair advantage. The legalese involving accuracy, ethics, and fair play, do encumber traditional networks. The lack of such hurdles however concerning online communities 'allow' for news to be disseminated much faster to the general public.

Word Gets Out Quicker

News tends to flow from individual to individual. As a result of this, the information spreads virally and this word of mouth effect cannot be overlooked for its efficiency and speed. There is no 'formal' channel to direct the information which means the word is spread continuously and unlike traditional that telecasts news in the form of bulletins after repeated intervals.

No Regulated Responsibilities

Within any social media community, there is no delegation of duties and authority. You are looking at a global community with the capability of filling any position that may seem appropriate at any given time. From observing an event or translating its meaning to distributing the news this spontaneity and flexibility enables information to be collected and spread like a wildfire.

This lack of structure is good for speed but on the other hand, it can lead to occasional inaccuracies in reporting facts.

Social networking sites have both the channels and the manpower to provide Urdu news update at lightning speed. Using word of mouth to disseminate information social sites possess the ability to transmit news unencumbered by any red tape further accelerating the transmission of news. It is not suggested that online communities replace traditional news networks as news sources but surely that they can compliment them if needed. Social media sites based upon their prominence on the internet possess the potential to be much more fast and efficient in disseminating information among the general public.