4 Essential Tips for Creating Yard Signs

Yard signs are a great way you can advertise a local business. They’re affordable and effective. However, they are only as good as they are made. Below are some of the tips that you can use to help your yard signs work hard for you.

Don’t Forget Arrows

If you are advertising something at a particular location, it’s a good idea to use arrows on your sign. It’s going to be a lot easier for the people if they’re not wondering if they have to go to the other location or your location (if there are more than one of your type in an area). With arrows, they can simply follow your signs.

Use Font That’s Simple to Read

Keep in mind that people are going to only have a couple of seconds to read your sign. So you want to make it easy for them to read the sign. Some of the best ones are Verdana, Helvetica, and Arial.

Reverse the Colors

For instance, if you choose a sign that’s in white and black, reverse the colors. On top, think about putting the name of your business in black lettering with white background. Then on the bottom, put your phone number or website URL with a black background in white. This is going to make your signs a lot easier to read.

Keep the Sign Simple

We’ve already mentioned that people don’t have a lot of time to read signs. So you want to make sure that you keep your signs simple. If it’s important to include a lot of information, such as the address of your business, place the sign at an intersection. This way people have the time necessary to read the information. You also can omit the area code if your business phone number’s local.

These are four tips that you can use to make sure that your lawn signs are an effective marketing tool for your business. If you are looking for a place where you can purchase your yard signs for an affordable price, I recommend UZ Marketing. They have a lot of options for your signs’ design and their prices are very affordable.