Guide to Sustainable packaging trends for 2023

2023 will be key in the development and evolution of sustainable packaging trends for 2023. Not only because we are closer to the Law on Waste and Contaminated Soils for the Circular Economy of 2030.

Sustainable packaging trends for 2023

The packaging of the food and cosmetic industry evolves hand in hand with the new needs and trends of the market: in recent years, due to the global coronavirus pandemic, it has become a strategic element that helps to maximize the protection, hygiene and safety of products. Always from a sustainable and environmentally responsible perspective.

Below, we show you the main sustainable packaging measures and solutions for 2023, and that are expected to increase over the next few years:

100% biodegradable packaging films

The development and use of sustainable raw materials (recycled, biodegradable, compostable, etc.) has increased the demand for environmentally friendly packaging and packaging solutions. It is, without a doubt, one of the most outstanding trends for the coming year.

An example to highlight is the use, increasingly implemented, of 100% biodegradable food film.

100% compostable packaging

This is a packaging that decomposes in a compost pile. One of its main benefits is that the decomposing organic substances it forms can be used as fertilizer.

In organic waste composting plants, the conditions of the presence of oxygen, microorganisms, humidity and high temperature are met. In fact, it is recommended to compost in these plants, which although they are not exclusive for packaging, because there are none, they are the same for organic waste and PLA films and both degrade to become CO2, water, compost or humus.

Custom-made flexible packaging

It is a trend that, in addition to standing out for its quality, is profitable, practical and sustainable. Custom-made flexible packaging with barrier properties offers an exclusive advantage over other traditional packaging. They doubly protect the product. They extend their life, and besides, they maintain their original properties.

This type of packaging was initially intended for the food sector and the chemical-pharmaceutical industry. Currently, it is considered as "the new generation of packaging", as it experiences great growth and adds followers among producers of the textile, fertilizer and even promotional services industry.

Strengths and advantages of sustainable packaging

Sustainable flexible packaging guarantees multiple advantages over the use of traditional packaging:

• Great impact on the shelves: the doypack or stand up packageis perfect to be displayed vertically on large-area shelves or on shelves in retail areas.
• Ecological cost savings: environmentally friendly since 75% less plastic is used compared to that used in rigid packaging. During its entire production process much less polluting compared to bottling.
• Savings in transport costs: this format reduces the weight and volume by up to 90% compared to others such as glass or cans.
• Savings in storage costs: due to the reduced volume of the empty container.
• Great marketing tool: very colorful packaging. 360º image/text communication and full color printing.

Do you know that packaging machine manufacturers are also attaching importance to packaging sustainability with their new and innovative packaging automation and packaging equipment? Visit www.eliter-packaging.com for more information.