What Could Custom Printed Envelopes Do For Your Business?

Author: Sean Blogger

With something similar to what we now refer to as an envelope having been in existence thousands of years ago, it’s clear that these simple but effective paper items have endured throughout the centuries. But, are they here to stay?

You might think that with the onset of the digital era, envelopes have now become defunct, but in fact, this couldn’t be further from the truth. Many businesses today still use custom printed envelopes to send invoices, invitations, and marketing messages to consumers, and provided you use quality local envelope printing services, they can be used to help say something positive about the business behind them.

How could the use of custom printed envelopes be of benefit to your company? Let’s take a closer look:

  • Opportunity for branding

Where better to splash your company logo, business name and motto than a customised envelope delivered right into the hands of your potential, or existing customers? From telling someone that you exist and who you are, to reinforcing your brand to existing customers, envelopes offer a great opportunity for brand promotion.

  • Opportunity for marketing

When a customer (or potential customer) receives an envelope from a business, they’re literally holding onto something that can tell them a lot about that business. From giving a great first impression through the use of high quality paper and designs, to telling them more about your business through images and messages, customised envelopes are a simple but highly form of marketing for businesses of all kinds. Add to that the fact that the envelope may be left lying around for others to spot, and you’ve got a great marketing method at an affordable cost.

  • Enhanced credibility

With envelopes that have been professionally customised, you can show whoever it is that you’re sending them to, that you care about quality and that they, the consumer, matter to them. Customised envelopes offer a subtle but highly effective way for you to show off your brand and encourage recipients to invest in your business in whatever way they can.

What are your envelope options?

There are more shapes, styles and sizes of customisable envelopes than you can shake a stick at, and whatever your requirements, you’re bound to find an envelope to match them. From different sizes of envelope, and paper types, to the style of flap and design, board-backed or bubble, personalising envelopes is truly made easy when you work with a company who specialise in personalised envelopes in Stoke-on-Trent.

You can also opt for eco-friendly and biodegradable envelopes, which can help show consumers that the environment matters to you, and that you’re invested in helping to preserve it in whatever way you can.

So, still think envelopes are stuck in the past and not something worth investing your time and money in? Envelopes have been around for centuries, and they’re not likely to be going anywhere for a long time yet.

To customise your own envelopes and take advantage of this simple and affordable, but nonetheless unique marketing opportunity, why not browse your options online or call into a local printing shop?