Shopify Theme vs Custom Online Store: Which Is Right for You?

Introduction

When starting a Shopify store, you have two main choices. You can use a ready-made Shopify theme, or you can build a custom online store. Both options have benefits and drawbacks. The right choice depends on your budget, time, and how unique you want your store to look.

This guide explains the difference between Shopify themes and custom online stores in simple terms.

What Is a Shopify Theme?

A Shopify theme is a ready-made design you can install on your store.

• Themes decide how your store looks and how products are displayed.

• Shopify offers free and paid themes in the Theme Store.

• Themes come with built-in layouts, color settings, and features.

• They are easy to set up, even without coding knowledge.