Nancy Roberts
Member since: Mar 28, 2017
Published articles: 6
The first contact between any customer and the food product is through the package. A high percentage of the decision of customer buying any product lies on the type of package. If anyone looks...
Food marketing is turning into an uphill task for many food manufacturing firms with the introduction of many different brands in the market. Marketing firms are coming with new innovative ideas to...
In the globalised market, traditional marketing methods are no longer effective in bringing the desired sales for the businesses now. Use of the internet is mandatory for companies to increase the...
The market is surging with the same type of products under different logos. It is difficult for a food brand to stay long on the shelves if they don’t plan an effective marketing strategy apart from...
Case studies have revealed there is a deep connection between food brand and customers with the packaging design. It takes only 3-5 seconds for the customer to check out the product on the shelf. The...
Many food brands of same food item in the market. The choice of the consumer for a typical food item solely depends on the reputation of the brand. It takes around 5-8 seconds for the user to make...
Author Bio
The author of this article is telling the importance of food marketing and food branding.