Influence of Bollywood Fashion on Us

India as a nation is increasingly becoming fashion forward. History of clothing in India has evolved over the ages. At the same time, being the vast nation that we pride ourselves to be, fashion varies from place to place and people to people. However when it comes to sartorial elegance, nothing makes a lasting impression as much as our film industry’s latest trends. Today, we are more fashion conscious than ever before and people, especially women want to look their best. Be it a party, a reception, a wedding or simply going to the nearest mall, women will leave no stone unturned to look beautiful. And their inspiration? Most likely, their favourite Bollywood actress. Bollywood’s influence is more visible when it comes to ethnic or Indian wear.

It is common to chance upon a woman wanting a saree for her wedding just like her favourite Bollywood actress in her favourite Bollywood movie. Love it or hate it, you can’t deny it. Be it Rani Mukerji, Deepika Padukone or Kareena Kapoor every girl wants to look like their favourite Bollywood star. Also, who can blame them? They are that beautiful after all. A touch of ethnic wear only adds to their beauty. Indian Wear therefore gets a huge stamp of approval be it at International or Indian Fashion Shows or the closet of our favourite Bollywood actresses. Ethnic Wear is definitely a pass and not a passé. If it were up to us, we’d unleash the beauty queen in every woman and shower her with the sheer elegance that ethnic wear of premium quality has to offer.

Bollywood actors are cultural icons and rightly so. People not only look up to them as role models but also as fashion icons. Naturally, they wish to replicate the way they talk, walk, dance and especially the way they dress. It comes as no surprise then that Ethnic Wear worn by them is a huge fad amongst the common masses. However, cheap knock offs aren’t fun to wear or carry off.

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Swarupa, I am a fashion lover and a freelance writer. I blog about Bollywood, Beauty Products and Shopping. I am action - oriented and enjoy reading, writing and travelling.