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5 Web Design Tips to Help You Shoot Up the Rankings

Author: Caroline Murphy
by Caroline Murphy
Posted: Aug 14, 2015

When it comes to web designing, there is no better solution than a responsive web design (RWD). It has become an industry recommended and advised standard of design.

From content to the shape and sizes of the images, we will put some light on the niche tweaks if web designing to improve your workflow efficiency and help you rank better on the search engine results page (SERP).

If you are new to web designing, you can contact a Web Designing Company Mumbai to professionally guide you in the quest to the top.

Here are a few tips you can use to better your rankings.

1. A Strong Brand Message

The website is the digital embodiment of your brand, and through a well-made web design you can control the image of your brand. In physical design it means giving special attention to the logo by placing it at an eye-catching position. Typically, if you have a brand logo, it would go in the left hand side top corner. Align your logo at a part which is easily accessible to the eyes.

2. Mobile First

Starting with a responsive web design will cover all the bases required for the design. Over the years the mobile users have taken over the internet space from the desktop users, and the trend doesn’t seem to stop as more and more users are inclined towards mobile browsing rather than desktop.

Designing a mobile-friendly website should be your starting point and not the end part of the designing process, the reason behind this being mobile websites forces us to focus on the essential content, fast loading time (very important) and an optimized environment.

3. Make it intuitive

Visitors will be instantly turned off if the website is slow or difficult to navigate. The alignment of the CTA buttons should be strategized to be obvious and easily identifiable. Use a different color, usually one that is of a higher contrast then the color palette. Annotate the links for a transparent navigation. Users like to know what links they are clicking. Any link which does not let the users know where it takes them or what it displays will not be clicked by most. Keep the traditional rules of web designing in mind, for example, if the text is underlined, the user will expect it to be a link, keep it like that.

4. Consistency

Follow the same design throughout the website. Users like to navigate within the website as often as they can; in cases of links the debate is still hot on that one. Don’t change the design of the website per page, this causes the user to feel lost and disengaged. Maintain consistency by matching each detail across all the webpages, from heading title font to the typeface of the design.

5. Easy to Comprehend

The users typically won’t spend their every minute on the site scrutinizing your page. Instead, they will look for the content. Keep your content concise and easy to read across all devices. Prepare a list of keywords you could use to target the visitors. For professional help regarding design or SEO contact Notion Technologies, which provide one of the best SEO services Mumbai, has to offer.
About the Author

The author has tremendous experience in designing and owns the best web designing company in Mumbai and has been extremely successful in providing creative services.

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Author: Caroline Murphy

Caroline Murphy

Member since: Mar 19, 2015
Published articles: 28

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