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Designer Macaron iPhone Cases
Posted: Sep 11, 2015
Like many of you, I spend a lot of time on Instagram. It’s by far the best and most easiest social media platform to use. When you log onto Insta, it’s a very clean layout and there isn’t a lot of clutter and messages reminding you of who has a birthday, etc. You all know what I mean. You log onto another certain social media site and you are met with a cluttered layout and and inundated with birthday reminders and advertisements. It didn’t make it fun to keep in touch with friends and family this way. Now that Instagram came along, it definitely made social media much, much easier.
The fashion set loves Instagram and it’s easy to see why. Fashionables from all over the world are able to share what they love and what they are wearing. Handbags and accessories are also very popular to highlight on Instagram. This social media platform has spawned hundreds of style influencers with thousands and even millions of followers. It used to be that online style influencers wrote long blog posts and uploaded photos of what they were wearing. Now, Instagram is surpassing style blogs. People don’t have as much free time to log on and read several paragraphs, but they do have time to scroll through photos on Instagram. Because Instagram is visually based with photos, there isn’t a lot of intense reading involved. Top Instagram style influencers command top dollar to show case an item to their followers. Big brands with big budgets are paying them thousands of dollars to promote their products. One top style influencer on Instagram can fetch up to $50,000 for one Instagram post. Because she has millions of followers, brands are hoping to get their product in front of all of those eye balls.
It’s yet to be seen if paying style influencers to show off products and designs is really working. The ROI of such a strategy is rarely discussed. Probably in due time, it will be analyzed more. I do know smaller designers who keep track of where their orders come from state that this strategy only works with certain style influencers. We must keep in mind that many of the people who follow big brands and designers on Instagram are teens and tweens and many of them don’t even have their own bank accounts. Instagram is popular with middle and high schoolers who seem to have a lot of extra time on their hands. They are constantly looking down at their smartphones for updates, etc. This younger demographic doesn’t have the purchasing power compared to older generations with steady jobs.
There is one product with universal appeal on Instagram and that is designer iPhone cases. Specifically the new macaron iPhone cases from PLIA Designs. These are incredibly popular with fashionables and consumers of all ages. Even though macarons seem to be splashed across every social media platform, we still love them. And it was genius of PLIA Designs to create a collection around French pastries. Everyone is clamoring for designer iPhone cases from PLIA Designs. They are currently sold out of their macaron iPhone cases, but will be receiving a new shipment soon.