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Simple Tips for Designing Business Magnets

Author: Sulabh Jain
by Sulabh Jain
Posted: Nov 26, 2013

Business magnets are a great alternative to the usual print materials that are regularly used for promoting goods or services. If you are starting up your own business, using custom magnets is a good way for you to get your name out there and get the attention of potential customers. However, there are a few things you may want to consider before having your custom magnets made. Here are some simple tips for designing business magnets.

Design: First and foremost, you have to think of the design you are going to print on the magnet. Of course, the most important thing is to get your brand out there. Make sure that the logo and name of your business is the first thing that people notice on the magnet. Going larger is also better when thinking of the design. Magnets are typically small in size, but large magnets are sure to get the attention of your target customers.

Content: One creative way to utilize magnets is by turning them into business card magnets. Calling cards are easily torn or forgotten when placed inside a wallet. A business magnet, on the other hand, can be attached to refrigerators, metal doors, cabinets, and even vehicles. This allows you to get your business out there. Include all contact information on the magnet, and use it just like a business card.

Value: One successful strategy when using business magnets is to add value to the item. There are different ways to do this. You can double magnets as calendars or notepads. The more useful the magnet is, the more effective your marketing strategy will be.

Action: The simple act of placing your company name and logo on a magnet is not enough. It is better to have a promotional stint and add a call to action when designing your business magnet. This can be as simple as adding promotional codes on the magnet or offering a discounted price.

Designing your own custom magnets with an action statement will encourage viewers to patronize the services or goods that you offer.

Information provided courtesy of magnets.com

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Author: Sulabh Jain

Sulabh Jain

Member since: Oct 08, 2013
Published articles: 3

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