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Laptops by Apple: MacBook Pro and MacBook Air

Author: Jenny Jonson
by Jenny Jonson
Posted: Jan 05, 2016

Apple Inc. is one of the foremost pioneers in computer technology. It is amongst the first to develop and grow the commercial desktop computer market. When laptops were first introduced, it was almost imminent that Apple will enter this segment and when it did, it ruled in the sector. All the laptops developed by Apple are called the MacBook. There are a couple of series run under MacBook, namely pro and air. They are one of the bestselling laptops in the world.

As it is expected out of any Apple product, these laptops deliver the most amazing experience to the users. They were first rolled out in mid-2006. In close to a decade, these products have reached great lengths of success. There are many reasons for the success of these products. It has every aspect perfected what a consumer wants from a portable computer. It is very light weight, a brilliant display, a very good keyboard that provides a very seamless typing experience and at the same time it is very rugged.

Out of the two series being produced by Apple, the first to be unveiled is the MacBook Pro. It was launched in mid-2006 and it has evolved since then. Usually, most of the manufacturers don’t continue a series of product for very long. Even if they do, they either rename the successor, or produce the products under a different series altogether. However, Apple does things differently. They did not rename the laptops, nor did they develop them under a different series. They simply called the modifications new "generation". Currently MacBook Pro is running in its third generation. The device kept getting lighter in handling and better in performance. In every new generation, the device had a significant reduction in the weight. It helps it to be more user friendly. In terms of performance, every feature gets a reworked. From the display to the touch pad, all the features have a modification to it. That is one of the reasons for the product to not lose its supremacy in the laptop market, even after being for more than 10 years in the market under the same banner.

Because of the exclusiveness and the brand name, these laptops are fairly expensive compared to the laptops of other brands. The IT market of Kuwait is very robust. Because of the currency being very strong, people are not afraid to spend more money if they get the quality that they expect. Because of the expansion of online market, the online purchase in Kuwait has steadily increased. The sale of MacBook Pro has also increased along with this elevation. After almost a decade, these laptops still lead in terms of market share. There is huge competition in the IT industry, especially in a market like Kuwait where business is always on the rise. Despite the strong competition, there is only one product that stands out of the cluster. There is no doubt that in the future, MacBook Pro will continue to amaze and will continue to dominate.

About the Author

I love writing informative content for readers. I write about online shopping deals and offers on laptops, desktops and other IT products.

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Author: Jenny Jonson

Jenny Jonson

Member since: Mar 18, 2015
Published articles: 36

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