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Creating And Building Visibility Through Digital Printing On Fabric Banner
Posted: Feb 15, 2016
Creating visibility of CSR activities to enhance the company’s reputation by leveraging the impact created out of the projects is the need of the hour. But the key challenge here in communicating CSR achievement with the stakeholder is to make sure that communication/visibility keeps flowing all year long to generate maximum value capture. The best way to create a large amount visibility is through digital printing on fabric and digital printing on banner.
Digital printing plays a major role in creating visibility
Since creating stakeholder awareness and managing stakeholder attributions are key prerequisites for reaping the strategic benefits of any CSR initiative, it is imperative for the company CSR program to have a deeper understanding of key issues related to CSR communication. This communication can be both internal and external communication and for all communication customized giant flags can be used.
The digital printing on banner vendors gives the best advice on printing
This requires understanding of important stakeholders who needs to communicated, the content & mode of communication and finally the appropriateness of communication. With this background, by answering the above questions - the vendors first classify the stakeholders to whom the CSR projects need to be communicated and then decided upon printing material. Secondly it will try to bring about a better understanding of the strategic elements/modes on which the company have to set the focus in their communication strategies through digital printing on banner. And finally to have conscious CSR value capture, the vendor defines clear timeliness of engagement for each stakeholder for building visibility on the sizes and areas of putting up the banner.
Digital printing vendor goes beyond then material and size guidance
These include answering questions surrounding who to communicate (i.e., key stakeholders), what/how to communicate (i.e., message content & mode), when to communicate (i.e., message channel period), as well as an understanding of the factors (internal and external to the organization) that influence the effectiveness of a CSR campaign.
Right material and right matter is very important in digital printing
Communicating CSR is a very delicate matter & a key challenge of CSR communication is how to minimize stakeholder scepticism & to convey intrinsic motives of the company CSR activities at the right time and right size. Hence deciding the right vendor and right material in printing the communication model is essential. Make sure that you decide the best material of fabric for printing based on the corporate logo flags size.
Building visibility can be made with easy with digital prints
Having identified the key stakeholders, effective mode of engagement possible and timeliness of communication a company easily build visibility. With this sound communication strategy of Digital Printing on Banner any organization may be benefited in two ways. The internal outcome is the awareness which company gains through CSR communication while the external outcome would appear in the form of increased loyalty from different stakeholders.
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