Personalized Wine Labels: The New Rage In The Market

Gone are the days of monopoly, where the consumer had no choice but to buy whatever is available in the market. In today's dynamic business environment, every firm is striving hard to satisfy its consumers. The consumer has ample choice in whatever they decide to buy.

To make their products visually appealing, customization is available in every product that a consumer can think of. The product is tailor-made to meet the needs of the consumer. Personalization adds a unique touch to the product, reflecting the personality of the person who has ordered it. From cola cans to clothes, everything is being personalized these days.

The wine industry is no exception when it comes to catering to the needs of its customers who desire a personal touch along with fine wine. Personalized wine bottle labels are increasingly becoming popular amongst people of every age, especially amongst the young adults. It is a well-known fact that the popularity of wine is increasing all over the world. The millennial generation is acquiring a taste for wine. Each day, more and more young adults are entering the legal drinking age and hence, the consumption is steadily increasing.

Personalization of wine bottle labels first started around 1980's and since then it has been a favorite among the elite classes. However, since few years, personalizing wine bottle labels have become a rage in the market attracting every class of consumer. Wine manufacturing companies are making their product stand out on the basis of customized bottle labels. Personalized wine labels provide a distinct identity to the wine manufacturing companies too. It has helped them to garner more attention towards their products and to get their brand recognized in the market.

These labels have particularly appealed to the customers who are looking for a unique product to gift it to someone because these labels are much more aesthetically pleasing than the usual wine bottle labels. For instance, personalized wine bottle labels are a big hit among people who are looking for a unique wedding invite. Typically wedding invitation cards are sent out along with some assorted chocolates and a wine bottle on which the label is custom made, in order to make it look like a wedding invite.

Similarly, Bridesmaid wine labels are also becoming popular amidst to-be-brides and bridesmaids. Such wine labels can be inviting labels or labels which express your acknowledgement or they can be small congratulatory notes in the form of wine labels. For instance,

• will you be my bridesmaid’ wine labels

are garnering much attention among to-be-brides, these are inviting labels which let the bride ask this coveted question in an absolutely unique manner. Wine labels such as ‘Thank you, for being my bridesmaid’ and ‘you are going to be my bridesmaid’ are also popular.

Today many websites offer personalized wine bottle labels over the internet. Websites such as Studioblabels.com etc. offer wine label personalization. The increasing market of personalized wine bottle labels has benefitted both the consumers and the producers alike. While consumers are getting their desired product, the producers are selling more of their product owing to their aesthetic appeal and uniqueness.

Author Bio

Studio B Labels is a leading online provider of a wide collection of custom wine labels, champagne labels and beer labels for various occasions including birthdays, housewarming parties and wedding. They also love to share trends and information related to personalized wine bottle labels via blogs, articles and expertise.