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Ireland Brochure Design Agency - To Create Creative Brochure for Your Company

Author: Aengus Ryan
by Aengus Ryan
Posted: Mar 11, 2016

Do you rely too much on your website to promote your brand? Then you might be missing out. When it comes to getting customers, the old-fashioned way still works. Statistics show that a whopping 75% of consumers in Ireland still rely on brochures as a primary source of information. If you aren’t using professionally designed brochures to get the word out about your products and services, then you are not reaching as many potential customers as you should. Here are just some of the many reasons why brochures are still important for businesses, especially smaller ones:

  • Face-to-face interactions stick – Research shows people remember things when they can touch it or interact with it. When you hand a potential customer a brochure, they are more likely to remember your business as opposed to just seeing your business online. The internet gives information, overload whereas a brochure is more memorable.
  • Convenience – Imagine you want to order pizza. What’s easier—pulling up a brochure that you keep in your kitchen drawer or going online and frantically looking for the number of a nearby pizza joint? A lot of customers tend to grab brochures they are simpler and straight to the point.
  • Easy to read – Most customers use their mobile devices to browse the internet. It’s harder for a lot of people to read information on mobile devices. A brochure, when properly designed by a creative agency in Ireland, is far easier to read.

It is best to contact a professional design agency to create your brochure if you want it to be effective. Here are factors to consider when choosing a design agency in Ireland:

  • Knowledge – The design agency should know more than just the right techniques on what font or colours to use. They should have a certain level of knowledge about your business and your target market. A local design agency in Ireland will have better chances of understanding what appeals to your local customers as opposed to an agency located elsewhere.
  • Price – Always remember that you get what you pay for. This doesn’t mean you need to enlist the help of the most expensive design agency. The key is to find the perfect balance between affordability and quality.
  • Services – A design agency should be able to offer all kinds of advertising solutions for your small or growing business. Aside from creating your brochures, they should also offer web design or even corporate branding. Consistency is easier to achieve when you are working with only one agency.
About the Author

Aengus Ryan is a Graphic Designer in Pixelo Design Ltd. a href=http://www.pixelodesign.ie/Pixelo Design Ltd is a graphic design company specially offering their service to Ireland small business community.

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Author: Aengus Ryan

Aengus Ryan

Member since: Dec 14, 2015
Published articles: 19

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