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The Advantages of Using Company Letterhead Instead Of Plain Paper

Author: Rohit Kumar
by Rohit Kumar
Posted: Mar 31, 2016

Having custom letterheads for company’s official works has many benefits which many small businesses overlook. In fact, it offers a difference in perception about your business. Some small business owners think that having customized letterheads, business cards and stationary are unnecessary expenses. However, in reality, the increase in sales and customer retention that customized letterheads can bring far outweighs the amount of money spent on having them.

The advantages

1. Enhances company’s image and impression

In today’s world, image and impression matters a lot especially when you are in business or a working professional. When a potential customer observes high quality business cards and customized letterheads being used in an office, they immediately understand that the products and services offered there would be of high quality.

2. Increases recognition

If your website or store is coloured with the same colour that your letterhead has with your company’s logo on it, your customer will immediately recognize it. Since they find the design and logo familiar, they will pay more attention to your products and services.

3. Increases website traffic

If your business card or company’s letterhead has the URL of your website on it, the recipient will definitely like to check out the website first. This also shows your transparency in business that you offer every potential customer to check out details of your business before making a deal with you. This increases the level of trust in them for you.

4. Takes you out of the crowd

When you start using company letterheads, you automatically stand out of the crowd. People are going to see you and your business with a different and positive impression in mind. It reflects standard, quality and professionalism automatically.

5. Customized letterheads can be direct sales tool

When you are into small business, budget becomes a very important issue. There are many more things to be taken care of and usually expenses on increasing the sales are done in limited fields. However, using personalized letterheads is one of such marketing tools that will cost you very less but work wonders for your sales. You can add a discount coupon also for those you communicate with it.

The advantages customized letterheads offer makes it a powerful tool for branding and marketing especially for small businesses. So, when you opt for customized letterhead printing, make sure you choose a company that understands your business objective and provides you professionally and high quality finished products. You get free hand in personalizing the letterheads if you choose 100yellow. Remember, this can work as the right hand strategy for sales of your company and help make it look bigger and more impressive. It can help fuel your sales even in future.

About the Author

100yellow offers various designs and options for printing business cards. With years of experience in printing business, we assure quality printed products with updated designs and styles matching your niche.

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  • Guest  -  2 years ago

    its fascinating post and You included all the necessary information for us to make a better decision and presented the information in a one-page table that was really easy to read. Your work made it really easy to make a perfect decision. Great job!

Author: Rohit Kumar

Rohit Kumar

Member since: Feb 17, 2016
Published articles: 6

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