Why You Should Use PrestaShop For Your Small or Medium Sized Business?

With increasing number of internet users every year, there is a huge scope for small and medium sized businesses to convert the growing number of online users into online customers. For this, small and medium sized businesses should employ an e-commerce platform which suits their needs and budget. One option in this realm is using the Prestashop e-commerce platform.

Prestashop is an open-source and free e-commerce platform which does not even have hidden charges such as sales commission. With 250,000 shops worldwide and operational in 60 different languages, Prestashop is a trusted name in the field of e-commerce platforms. The CMS can be used for selling physical goods, online bookings, services and digital products. Here are some of the reasons why the e-commerce platform is a suitable choice for small and medium sized businesses who want to take themselves online or need to migrate their existing e-commerce site -

Lightweight- With 5.5MB size, it takes a small space in your RAM, saving you space in your RAM and money in your pocket. The small size does not hurt your machine performance. The lightweight platform can be downloaded with ease and speed, irrespective of low speed internet access.

Wide Array of Modules – You can choose from 5000+ modules which offer added functionality, and themes to enhance your online store. Modules and themes can be purchased from PrestaShop's official marketplace. Many essential modules such as Authorize.net, a payment solution module and eMagicOne, an efficient store management module, are free of cost.

Create An International Store- A Prestashop store can be made in 65 languages, thus, ensuring a wide reach of your products. The Prestashop Cart supports multiple currencies, ensuring easy transactions for your international customers.

Cost- With no monthly costs, no download cost and no sales commission, Prestashop leaves you only with development and costs of modules. Cost-effective development can be obtained from PrestaShop Development Services India or a country with great development talent and lower costs of living. Free modules and themes can be employed if your budget is tight.

Great Speed for Average Sized Catalouges – The platform performs well when managing catalogues and orders of average size, making it ideal for small and medium businesses to employ this platform. If your server is powerful, you can get a good speed of a PrestaShop website handling large number of products and orders.

Easy Migration – PrestaShop offers simple migration for businesses on other e-commerce platforms with their official migration partner, Cart2Cart. The cost of migration depends on the number of products, orders and customers on your existing e-commerce platform.

Thus, PrestaShop with its great features, affordability for setting up a basic store and great speed for small to medium number of orders, products and customers, makes for an ideal choice for small and medium sized businesses.

Author is involved for years in Magento ecommerce development providing services in the Magento development sector to numerous entrepreneurs having an online store.