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How to Choose The Most Suitable Affiliate Network

Author: James Marston
by James Marston
Posted: Jun 27, 2016

There is no shortage of affiliate network offers these days, however, the biggest challenge is to discover the most suitable ones for your business. There are a number of affiliate networks and programs available in the market and its important you choose the right ones to promote. In this write-up we are going to share some of the most recommended tips for choosing the most preferred affiliate program or affiliate network:

  • Continuity: Try to choose an affiliate program that’s previously tried and tested, one with trusted credentials capable of providing reliable customer service, decent products and innovative development. Growth of the back of such programscan be significant and starting out with these is a sure fire way to know your working with competent clients. The CPA commission offered for these affiliate offers may not be as high like other small vendors, but getting in association with these affiliate programs will offer long-term business growth.
  • Customer Service: It is one of the most overlooked selection criteria for choosing affiliate offers, whenever you are comparing affiliate networks, give more weightage to the one who is offering 24/7 customer care services with competent customer service. Larger networks may be in the capacity to provide the most suitable resources for customer care but I often find they lack the personal touch. In fact the best networks I work with are smaller networks, often provide customer service that far surpasses that of their larger counterparts. Building good relationships with your affiliate managers is vital to ensure long term partnerships allowing you undertake your required affiliate tasks without obstacles.
  • Resources: It is imperative as an affiliate that you work withaffiliate networks that can offer you the required tools and reporting software necessary to conduct your business. Look for affiliate networks who can offer you real time reporting showcasing all necessary data for your affiliate programs. Transparency of campaign data is arguably one of the most important selection criteria to be considered when choosing an affiliate network. Ensure reports show clicks, conversion rates, conversion status, lead times, expected payment date, payment history. These are just a few metrics to consider, making your job as an affiliate easier. The most suitable networks will always go the extra mile to offer you the best resources for affiliate marketing.
  • Market Growth: Its a tricky one to predict. Always try to associate with affiliate offers and programs that have solid potential in terms of growth and development. Affiliate programs like these will always be welcomed and marketed by more capable networks. Previously outdated and poor performing affiliate programs may only be taken by poor performing affiliate networks.
  • Residual Income: Be careful when choosing affiliate programs that work on residual income, meaning you get a % of the players overall spend. In case you wish to get the best return for your hard efforts as an affiliate marketer, try to avoid those programs that offer less residual income or nil residual incomes. That will never compensate for the time, money, and energy you have spent on that project.
For More Info:- Find Affiliate Networks Reviews
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Author: James Marston

James Marston

Member since: Oct 21, 2015
Published articles: 6

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