Top Reasons to Buy Overseas Education Franchise

The number of students studying overseas has increased dramatically in the last two decades and this is directly linked to the business growth of overseas education industry, particularly in South Asia. Students prefer going overseas for higher education due to hands on training and practical exposure, needless to say, high ranked world class universities and quality education. This trend has been increasing over the past few years and so students need immense guidance in order to choose the suitable course, university and basically assistance regarding how to go about it. Thus, overseas education consultants come into the picture. With a wide pool of students from all around the country, the existing established studies abroad consultants have the concept of opening their branches in various cities of the country through franchise model. Now people who have studied abroad and returned back to their home country and are looking for their own entrepreneurial venture fits perfectly for this type of business arrangement. This is a win-win situation where both the parties can benefit from the association. Let us explore some reasons, which make buying an overseas education franchise beneficial.

Training: The franchisors always offer relevant training to their franchisees prior to the opening of the office. Not only does the franchise get a complete idea of what is to be done and how it is to be implemented but they also get an idea as to what common mistakes are to be avoided by them. This happens since the franchisors have already implemented the plans and are aware of the loopholes and have worked them out.

Support: The franchisors usually have a team dedicated to supporting the franchisees with all their queries, doubts, and issues. They have solutions for the recurring issues and knowledge of how to handle it because of experience.

Marketing: The franchisor provides the franchisee with guidelines for promotions and usually gives marketing templates to be used for promotion.

Working on the existing strategies: It is comparatively easy for a fresh entrepreneur to implement the existing strategies than to develop a whole new plan. On the top of it if the franchise gets all the help and support required from their head office then the work becomes even easier.

The functional system in place: When you have a proven system in place you can save all the time which you would have spent on doing your research and ground work on the business and planning the layout on your own. This gives you a kick start in your business and you are good to go.

Brand Value: If you buy a franchise from an already existing brand then you will get a heavy number of clients because of the popularity of the brand. Whereas, building an image takes years for beginners. Since the brand is already known in public, people will easily be convinced to buy your services.

• Higher success rate: The success of franchise can be predicted easily seeing the previous records and so there is transparency in terms of business. It is easy for a franchise to get successful because of the brand awareness in the public and tried and tested strategies for work. This is more reliable in terms of planning and implementing.

Easy finance: The banks are more supportive of people availing loans for a franchise business since they can refer to the previous record and estimate the repayment. The risk associated with repayment is lower in the franchise and therefore bank gives the loan easily to them.

Thus, the above reasons are convincing enough for anyone to buy an overseas education franchise. The financial requirements are usually made clear to the franchise and all the estimated expenses are also shared. So before investing in a franchise one must keep the above things in mind and plan out their finances to embark this journey. A well-designed plan is entitled to bring the desired outcome.

Shwe Krishna is a Study Abroad expert, having five years of experience in overseas education and study abroad franchisee industry.