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Did You Checkout These Amazing Methods To Increase Your Social Reach? Before giving up!

Author: Naman Shah
by Naman Shah
Posted: Dec 13, 2016

If you are a marketing proficient, you would have probably participated in "What is the most important element of marketing on Social Media?" debate for once in your career. Some people say it’s the budget that is most crucial, some say a specific target group, some say you have to make a clever post on Social Media, and what not. Well, I believe a clever post with powerful content is sure to have a significant impact.

The internet is full of lackluster and all useless information that fails to hook the readers. When you offer your audience quality content, you gain a loyal audience, their trust and ultimately build a well-rounded campaign. But yet again, just the content cannot get you the desired reach, you need to have a creative to make that content interesting, the creative could be infographics, GIF images, you can also embrace brevity in the title of your blog or post, Trending topics, Quiz, timing of posting, just to name a few. You can also contact a company that offer Social Media Marketing services, as they have a team of professionals and will help you out with all your queries. So, in this article, I want to show you specifically, what type of content will give you greatest returns.

Here are types of Social Media Content that will give you greatest value!

1.Infographics

We all know that the creative infographics are much more interesting to read, then those long boring plain texts. It is human tendency to associate closely with anything that explains the same thought with more visual appeal and less jargon. Human brain tells us, "reading is hard" and "looking is easy". The pictorial representation of the content, colorful backgrounds, easy to understand themes, and short, to-the-point text, are just a few reasons why infographics have surpassed other digital marketing strategies in terms of popularity. And infographics are here to stay and go long way. Contacting a Social Media Marketing company for creatives is advisable.

2. 360-degree

360 degree Images and videos are something that is recently gaining popularity on all the Social Media Platforms. These type of creative provides a 360 view of the creative making it impossible for people to ignore them. So, they are definitely going to be a game changer and are sure to gain more popularity in the coming time.

3.Embrace brevity

Well its quite clear that Google favors quantity as well as quality, but this simply doesn’t mean that you are going to bore your audience with run-on sentences and extraneous details. A point to be kept in mind is that "You are writing the content for your readers and not some search engine spiders". So, keep the heading of the content short, sweet, and precise. You can also assign this to a Social Media Marketing Company, as they have team members who expertise in this!

4.Interesting Titles

It is said that never judge a book by it’s cover, but sorry to break you! Your reader is definitely going to judge your content by the cover. The cover here means the title of your write-up and of course the image attached to your blog post. You could be having a very informative content but if you have a boring Title and image, readers are sure to skip that.

5.Quizzes

Quizzes are basically two way form of content. User do something with it rather than just consume it. Besides, users also love to share their quiz results. This will not only engage your audience but will also increase the reach of your marketing strategy. Well, you will need help of a company offering Social Media Marketing services, as they have a complete data base and facts that will make your quiz even more accurate.

6.Timing Matters!

One of the most important factor of successful digital marketing strategy is "Timing". You have to be well aware of what is happening in your sphere of expertise and the world in general and then figure out the time of day that will encourage the most engagement.

Well, now that you know most shareable types of Social Media Marketing Content, What should you do specifically?

Before sharing anything on your Social Platforms learn what your audience wants through quizzes. What you might want to share and what your audience is expecting might be totally different. They may react favourably to some post and might completely ignore a newsworthy post.

The best method here is to make sure that you know your audience well, analyze your data, test different types of Social Media posts, and then develop a powerful strategy.

About the Author

Digital marketing services can bring your website on top of the Google.

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Author: Naman Shah

Naman Shah

Member since: Sep 30, 2016
Published articles: 3

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